- Legacy TV-Based Media Caught In No Man's Merger-Land
TV Watch, Wayne Friedman - Tuesday, January 30, 2024
Investors don't seem happy with the prospect of companies like Comcast Corp./NBC ...
- M&C Saatchi Reports 2023 Revenue Shortfall Of 7%
MAD, Steve McClellan - Friday, January 26, 2024
The firm also disclosed the hiring of an executive recruiter to he ...
- How Much Do Amazon, Google, Microsoft Spend And Earn From AI?
Search & Performance Insider, Laurie Sullivan - Monday, January 29, 2024
With earnings seasons getting underway, analysts are pushing to give investors mo ...
- Ad-Supported Amazon Prime Projected To Take In $1B In First Year
Television News Daily, Wayne Friedman - Friday, January 26, 2024
The ad-supported service launches Jan. 29. MoffettNathanson research reiterated Amazon's statement th ...
- Chicken Soup For The Soul, Fuel TV To Create 'Action Sports' CTV Streamer Channels
Television News Daily, Wayne Friedman - Monday, January 29, 2024
The deal with Fuel TV will create new paid and ad-free streami ...
- Meta Expands Automated Targeting To All Campaign Objectives, Optimizations
MediaDailyNews, Colin Kirkland - Thursday, January 25, 2024
Meta is announcing the expansion of its automated "Advantage" targeting to a ...
- Digital Ad Revenue Improves For Almost Half Of Local Media
Publishers Daily, Ray Schultz - Thursday, January 25, 2024
Most publishers expect stronger sales in 2024, the Local Media Consortium repo ...
- Peacock Q4 Ad Revenue 28% Higher, NBCU Down 7% Overall
Television News Daily, Wayne Friedman - Thursday, January 25, 2024
NBCU's domestic ad revenue continued to sink overall, while Peacock ad reven ...
- Email In Vogue: It's Popular But There Is Room For Improvement
Email Insider, Ray Schultz - Wednesday, January 24, 2024
Most consumers feel that brands are over-messaging, Netcore reports in its 20 ...
- Crunching Numbers: What Google, Meta Owe U.S. Publishers
Search & Performance Insider, Laurie Sullivan - Wednesday, January 24, 2024
Experts in academia crunch the data to determine the fair market val ...
- S4 Capital Expecting 2023 Organic Revenue Drop Of 4%
MAD, Steve McClellan - Monday, January 22, 2024
Company shares fell 4% on the news. In November, the firm sa ...
- For Netflix, Look To Greater Ad-Option Investment: Analyst
Television News Daily, Wayne Friedman - Thursday, January 18, 2024
"We think Netflix's number one initiative for 2024 will be investing ...
- Analyst Boosts Netflix '24 Ad Forecast To $2.1B, Cites Faster Ad-Option Growth
MediaDailyNews, Joe Mandese - Thursday, January 18, 2024
The revised New Street Research forecast projects Netflix will add 13 milli ...
- Google To Lay Off 'Hundreds' From Ad Sales Team
MediaDailyNews, Colin Kirkland - Tuesday, January 16, 2024
After laying off over a thousand staff workers on its software, hardwa ...
- YouTube Profiting From The 'New Climate Denial'
MediaDailyNews, Laurie Sullivan - Tuesday, January 16, 2024
YouTube reportedly makes millions of dollars annually from advertising on channels th ...
- Paramount's 'Mean Girls' Records $28M Opening Weekend
MediaDailyNews, Wayne Friedman - Monday, January 15, 2024
"Mean Girls" scored $28 million in box-office revenue for its North Americ ...
- NFL Regular-Season Viewing Up 9%, TV Ad Revenue 3% Higher
Television News Daily, Wayne Friedman - Friday, January 12, 2024
Advertising and viewing for regular-season NFL games continue to thrive, with t ...
- Disney Streaming Business To See $2.5B Loss In 2023: Analyst
Television News Daily, Wayne Friedman - Thursday, January 11, 2024
MoffettNathanson Research says that when comparing Disney's D2C performance to Netflix, Disn ...
- Are You Ready For The Readyverse?
Media 3.0, Colin Kirkland - Friday, January 5, 2024
Readyverse Studios intends to build a "destination for fans to explore the ...
- AI Agent Ad Buys To Top $1B This Year, $7B Next
MediaDailyNews, Joe Mandese - Friday, January 5, 2024
"We estimate Snap will generate $234 million from 'My AI' sponsored lin ...
- A County Legislature Designates Newspapers For Publishing Legal Notices
Publishers Daily, Ray Schultz - Friday, January 5, 2024
New York State law depoliticized the process in 2022. Publications depend ...
- X Cuts Price Of Verified Organizations Basic Tier, Courts Small Businesses
MediaDailyNews, Colin Kirkland - Wednesday, January 3, 2024
X is now prioritizing small businesses in an effort to make ...
- Box Office Rose 21% Vs. 2022, Down Same Amount Vs. 2019
MediaDailyNews, Wayne Friedman - Tuesday, January 2, 2024
Two big holiday weekends helped push yearly domestic theater revenue higher. Fi ...
- LinkedIn Ad Prices Surge As Brands Reallocate Spending From X
MediaDailyNews, Colin Kirkland - Thursday, December 28, 2023
Prices of LinkedIn ads -- which are sold by auction and s ...
- Reddit Aims to Go Public, Although Ad Business Has Fallen Short
MediaDailyNews, Colin Kirkland - Tuesday, December 26, 2023
Reddit's underperforming ad revenue might be holding the company back from pla ...
- Social Media Generated $11B In Ad Sales Targeting U.S. Kids
MediaDailyNews, Laurie Sullivan - Wednesday, December 27, 2023
The Harvard report estimates YouTube generated the most ad-revenue profits - $959 ...
- Anthropic Has An AI Copyright Indemnity Clause
Search & Performance Insider, Laurie Sullivan - Thursday, December 28, 2023
Anthropic told investors it expects to generate over $850 million in annualiz ...
- A WBD-Paramount Combo: Linear TV, Theatrical Dominance - Is That Enough?
Television News Daily, Wayne Friedman - Friday, December 22, 2023
A WBD-Paramount Global merger would initially result in dominance in two lega ...
- 'Aquaman and The Lost Kingdom' Treads Water With $40M Holiday Weekend
MediaDailyNews, Wayne Friedman - Tuesday, December 26, 2023
Warner Bros. had a higher-than-average national TV ad budget heading into t ...
- Kansas Newspaper To Lose Public Notice Revenue
Publishers Daily, Ray Schultz - Wednesday, December 20, 2023
The city of Salina, Kansas will publish the notices on its o ...