- Marketers Ask 9th Circuit To Revive Class-Action Against Facebook
Online Media Daily, Wendy Davis - Tuesday, March 5, 2013
Two pay-per-click marketers have asked a federal appellate court to allow th ...
- Demystifying The Marketing Funnel: Lexicon
Marketing Daily, David Karel - Tuesday, March 5, 2013
How can marketers reach their target audience at every stage of t ...
- Media General Launches Advanced Digital Solutions
MediaDailyNews, Erik Sass - Monday, March 4, 2013
Media General has launched a new marketing and advertising service called Advanc ...
- Search Marketing Shouldn't End At the Click
Performance Marketing Insider, Roger Barnette - Tuesday, March 5, 2013
As search marketers, we focus a ton of money and brainpower testi ...
- Making Social Matter
Marketing Daily, Jason Hoch - Wednesday, February 27, 2013
Broadcast networks and programs cannot simply put out one-way programming anymore a ...
- Google Apps Free To Nonprofits
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 26, 2013
Google has made all its apps free to nonprofits with less th ...
- How Twitter Hacking Puts Pressure On Brand Reputation
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 25, 2013
Hacking into Twitter and other social media accounts continues to be ...
- Next Era Of Data-Driven Search Marketing
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 21, 2013
Peter Da Vanzo cites Mark Jeffrey, who delivered the keynote of t ...
- Search Marketers Begin Optimizing For Mobile NFC Apps
SearchBlog, Laurie Sullivan - Tuesday, February 19, 2013
Search marketers need to consider optimizing landing pages for near field communication-enabl ...
- Paid Search, Social: Don't Bury The Message
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 18, 2013
A few tweaks in the headline of an ad can make a differen ...
- SEMPO L.A. Panel Explores Facebook Retargeting
SearchBlog, Laurie Sullivan - Friday, February 15, 2013
Facebook opened Exchange in September. Why is there so much buzz? Sear ...
- How Social Delivers Real-Time Marketing
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 13, 2013
An eMarketer report shows how social signals fuel real-time marketing. The repo ...
- Marin: Google To Gain 20% On Paid-Search Tablet Clicks
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 13, 2013
Google will gain 20% of clicks from paid-search ads in the U.S. th ...
- Marin Software Files IPO Docs With SEC
Raw, Laurie Sullivan - Thursday, February 14, 2013
Marin Software, founded in 2006 and now one of the biggest independe ...
- AOL Boosts Ad Growth, Businesses Managed By Segment
Online Media Daily, Gavin O'Malley - Friday, February 8, 2013
Continuing a bold turnaround, AOL on Friday said fourth-quarter revenues were ...
- What Google Enhanced Campaigns Changes Mean For Sophisticated Marketers
Marketing Daily, Roger Barnette - Thursday, February 7, 2013
Wednesday's announcement from Google promises to make a real impact on advertiser ...
- Yahoo Japan, AdTruth Sign Targeting Deal
Online Media Daily, Laurie Sullivan - Wednesday, February 6, 2013
Supporting the rise of mobile marketing and the decline of browser cookie ...
- The Long And Short Of Yahoo And Google: Wall Street Flips Ratings For Internet Giants
Online Media Daily, Joe Mandese - Thursday, February 7, 2013
The Wall Street equity gods giveth and they taketh away. This mornin ...
- Marketing Budgets Rise, Determining Multichannel ROI, Metrics Remains A Challenge
Online Media Daily, Laurie Sullivan - Tuesday, February 5, 2013
Some 54% of companies participating in the Marketing Budgets Report expect ...
- Would Google Change-Up Mobile, Desktop By Combining AdWords?
SearchBlog, Laurie Sullivan - Wednesday, February 6, 2013
After hearing Google cofounder Larry Page during the Q4 2012 earnings ca ...
- Google, GOOD Hold Hackathon Looking For Talent
SearchBlog, Laurie Sullivan - Monday, January 28, 2013
Google held a hackathon for Google TV and YouTube last weekend ...
- Resolution Names Bavaro Global Chief Strategy Officer, Expands Development
MediaDailyNews, Steve McClellan - Thursday, January 24, 2013
Omnicom Media Group's Resolution Media has appointed Gerry Bavaro global chief strate ...
- Yandex Introduces Social Recommendation Mobile App In U.S.
Online Media Daily, Laurie Sullivan - Thursday, January 24, 2013
Russian search engine Yandex has released a social recommendation search engine f ...
- Google's Algorithm Changes Throw Marketers, New Study Comes To Rescue
Online Media Daily, Laurie Sullivan - Thursday, January 24, 2013
Changes in Google's search engine ranking algorithm, which many know as Pan ...
- AP-Meltwater Dispute Could Threaten Search Engines
Online Media Daily, Wendy Davis - Thursday, January 24, 2013
The AP sued Meltwater for copyright infringement last year, alleging that t ...
- Report Notes Graph Search's Limitations
Online Media Daily, Mark Walsh - Tuesday, January 22, 2013
The rollout of Facebook's Graph Search opens up a new avenue f ...
- Digital Ads Expected To Rise, Mobile Elicits Big M&A Interest
Online Media Daily, Gavin O'Malley - Friday, January 18, 2013
A broad swath of marketing executives expects interactive advertising to continue i ...
- Online Landscape: Marketers Should Watch Google, Macro Trends
Online Media Daily, Laurie Sullivan - Friday, January 18, 2013
Marketers increased ad budgets during the holidays and saw higher returns ...
- Obama Appoints Google Vint Cerf To National Science Board
Raw, Laurie Sullivan - Monday, January 21, 2013
U.S. President Barack Obama appointed Google evangelist Vinton G. Cerf to t ...
- Facebook Takes Wraps Off 'Graph Search'
Online Media Daily, Mark Walsh - Tuesday, January 15, 2013
Facebook on Tuesday unveiled a revamped internal search system that makes ...