- Google Gives Agencies Custom Services In Google My Business
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 2, 2018
To help agencies with multiple clients and hundreds of locations manage the ...
- Microsoft Audience Network Launches, Supported By Bing Ads, LinkedIn Data
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 3, 2018
Focused on audience segments, the platform integrates LinkedIn data and intent signa ...
- Mobile Pushes Social, Search Spend Higher
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 1, 2018
Mobile accounted for 78% of social spend and 44% of paid-search spe ...
- Google Assistant Adds App Reviews
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 1, 2018
Google now allows users to post reviews on the Assistant app ...
- Google My Business Adds Agency Dashboard, API
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 1, 2018
Anita Yuen from the Google My Business team on Tuesday announced n ...
- Supreme Court To Hear Challenge To Google Privacy Settlement
Digital News Daily, Wendy Davis - Monday, April 30, 2018
The Supreme Court agreed on Monday to decide whether Google should ha ...
- Email Reigns For SMBs, But They Have Much To Learn, Study Finds
Email Insider, Ray Schultz - Tuesday, May 1, 2018
SMBs are increasing their email spend this year at a higher ra ...
- Mozilla Testing Sponsored Content, Ads In Firefox Browser
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 1, 2018
In a move Mozilla says is focused on protecting consumer privacy, Firef ...
- Fitbit Collaborates With Google On Wearables, Connecting Healthcare Data
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 30, 2018
Fitbit will use Google's Cloud services and Healthcare API to build o ...
- YouTube TV Ads To Be Sold Via Google Preferred
Television News Daily, Wayne Friedman - Monday, April 30, 2018
Google will be extending its Google Preferred video advertising platform to se ...
- Pinterest Diversifying Search Results
Around the Net In Digital, Gavin O'Malley - Sunday, April 29, 2018
Pinterest is trying to diversify its search results. Wired describes the effo ...
- Education Gap Widens As Programmatic Performance Options Multiply
Data & Programmatic Insider, Laurie Sullivan - Monday, April 30, 2018
Too many marketers still do not completely understand how to use performan ...
- Amazon: Advertising 'Strong Contributor To Profitability'
Digital News Daily, Laurie Sullivan - Friday, April 27, 2018
Amazon does not break out ad sales in its quarterly financials, b ...
- Google Says Illinois Residents Aren't Injured By 'Faceprint' Collection
Digital News Daily, Wendy Davis - Friday, April 27, 2018
Google is asking a federal judge in Illinois to throw out ...
- Edible Arrangements Fights To Keep Battle With Google In Court
Digital News Daily, Wendy Davis - Friday, April 27, 2018
Edible Arrangements, which is suing Google over the way it displays a ...
- Senate Confirms New FTC Commissioners
Digital News Daily, Wendy Davis - Friday, April 27, 2018
For the first time in nearly 3 years, the FTC will aga ...
- Google Cofounder Cautions On The Use Of Artificial Intelligence
Performance Marketing Insider, Laurie Sullivan - Monday, April 30, 2018
Sergey Brin expressed caution in his annual shareholder letter this year, shari ...
- Search Data Identifies When A Company Might Relocate
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 30, 2018
Developers at the Economic Development Authority in Western Nevada have developed ...
- Google, Facebook, Chinese Platforms Dominate Digital Ad Growth
Digital News Daily, Laurie Sullivan - Thursday, April 26, 2018
Forrester reported in its Q4 Digital Marketing Tracker that Facebook saw price-per- ...
- Picture This: Gmail Is Putting Brand Images In Subject Lines -- Again
Email Insider, Ray Schultz - Friday, April 27, 2018
A new Gmail service, still in the experimental stage, will allow imag ...
- What Consumers Do After A Voice Search And Other Data
Performance Marketing Insider, Laurie Sullivan - Friday, April 27, 2018
A study from BrightLocal found that a surprisingly large number of consume ...
- Marketers Spend 11% More On Search, Fueled By Europe
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 26, 2018
Click-through rates for search rose 25% year-over-year, showing how improved ad targeti ...
- GDPR Sharpens Search Marketers' Focus On Cross-Device Tracking, EU Site Visitors
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 26, 2018
Cross-device tracking and website visitors should be a greater focus for sear ...
- Microsoft Personal Shopping Assistant To Roll Out Advertising Tool For Marketers
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 27, 2018
Microsoft Personal Shopping Assistant will soon have a marketing tool, as t ...
- 'YouTube Remix' Set To Replace Google Play Music
Around the Net In Digital, Gavin O'Malley - Thursday, April 26, 2018
When Google launches its YouTube Remix platform later this year, it wi ...
- Gartner Analyst: Marketers Struggling With GDPR Terms, Requirements For Consent
Performance Marketing Insider, Laurie Sullivan - Thursday, April 26, 2018
Andrew Frank, Gartner Research vp and analyst, says that although GDPR documen ...
- Google, McClatchy Partner For Local News Subscription Service
Publishers Daily, Melynda Fuller - Wednesday, April 25, 2018
McClatchy is partnering with Google's Subscribe to offer access to all i ...
- Google Takes 28% Of Time Americans Spend With Platforms, Facebook Goes The 'Other Direction'
Research Intelligencer, Joe Mandese - Thursday, April 26, 2018
An analysis of Americans' time spent with major digital platforms supports continu ...
- Yahoo Fined $35 Million By SEC For Failing To Disclose Data Breach
Digital News Daily, Wendy Davis - Tuesday, April 24, 2018
Yahoo has agreed to pay $35 million to settle charges that ...
- GDPR: An Advisory And Tips On Compliance
Email Marketing Daily, Laurie Sullivan - Tuesday, April 24, 2018
The right to be forgotten in data subject access, anonymous data, a ...