- Google Launches Support For Security Key
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 21, 2014
Google launched support Tuesday for Security Key, an open standard that lets users log in ...
- How To Benefit From Google's New Mobile Ad Format
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 21, 2014
Erin Sagin points to examples of Google's recently announced mobile ad forma ...
- Bing Partnership With CNN Lets Viewers Give Real-Time Feedback
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 21, 2014
Bing announced a partnership with CNN Tuesday allowing consumers to give real-time feedba ...
- Wearables Won't Be Something Marketers Can Just Throw On
MoBlog, Mark Walsh - Tuesday, October 21, 2014
A new PricewaterhouseCoopers study released today on the emerging wearable device mark ...
- YouTube Stars Support Lionsgate, Google Campaign For 'The Hunger Games'
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 20, 2014
YouTube stars are helping Lionsgate bring "The Hunger Games" to life throu ...
- Understanding Affluent Clicks, Purchases, Research Decisions
SearchBlog, Laurie Sullivan - Tuesday, October 21, 2014
Affluent consumers research products and services weekly before making a purchase givi ...
- The Art Of Explaining SEO Campaigns To Clients
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 20, 2014
How do search engine marketing experts convince old school clients that t ...
- ANA Acquires BMA, Turns Association Into Division
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 20, 2014
The Association of National Advertisers has agreed to acquire the Business Marketi ...
- Facebook Tells Drug Enforcement To Stop Setting Up False Accounts
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 20, 2014
Facebook has expressed concern about the DEA's conduct and asked the governme ...
- New Yorker's 'Goings On' App Gets Update, E-Commerce
Mobile Marketing Daily, Mark Walsh - Sunday, October 19, 2014
Building a stand-alone app based on its "Goings on About Town" secti ...
- 10 Ways to Optimize Pharmaceutical Sites And Get Regulatory Approval
Performance Marketing Insider, Winston Burton - Monday, October 20, 2014
The pharmaceutical industry is one of the most highly regulated industries ...
- Bing Updates Ad Platform, Inks Partnership With American Express
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 17, 2014
Recent data from independent search agencies suggest that the Bing-Yahoo Network continu ...
- Google Search Inches Toward Automation, Automatic Identification, Collaboration
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 17, 2014
A series of pending patents filled by engineers at Google suggest ...
- Google Tells Agencies To Be More Transparent
SearchBlog, Laurie Sullivan - Monday, October 20, 2014
Transparency remains top of mind for Google. New rules coming to Goog ...
- Going Global By Acting Local
Around the Net in Search Marketing, Laurie Sullivan - Friday, October 17, 2014
Think global, act local. Marketers have heard it before. Globalization and Intern ...
- Alibaba Needs Branding Help
Around the Net in Search Marketing, Laurie Sullivan - Friday, October 17, 2014
Some 63% of online buyers, mostly the younger generations and women, a ...
- Consumers Still Mistrust Ads, Rely More On Word Of Mouth, Nielsen, Lithium Find
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 16, 2014
Consumers have never had much faith in advertising because -- let's fa ...
- Google's 3Q Revenue Rises 20%, Takes Wrapper Off Lollipop
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 16, 2014
Google had a busy week. The company unveiled a new version ...
- Google Looks Toward 'Other' Markets To Offset Slowing Paid-Search Clicks
SearchBlog, Laurie Sullivan - Friday, October 17, 2014
During the earnings call with investors and analysts Thursday, Google showed sig ...
- Solving The Duplicate Content Issue
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 16, 2014
Duplicate content can lead to a decline in crawl rate, inaccurate pa ...
- Automatic Identification Next Search Challenge
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 16, 2014
As a search marketer, have you thought about automatic identification? Perhaps n ...
- MediaMath Acquires Upcast To Analyze Social Data
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 16, 2014
MediaMath has acquired Upcast, a social advertising technology platform, to help agencies and bran ...
- U.S. Programmatic Display Ad Buys To Top $10 Billion This Year
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 16, 2014
U.S. marketers will spend $10 billion this year, up 137.1%, to b ...
- It Takes Incisive Planning And Creativity To Make Programmatic Machines Do The Right Thing
London Blog, Sean Hargrave - Thursday, October 16, 2014
It's tempting to think RTB and programmatic are all about machines whizzi ...
- Evolved Search Behaviors: Takeaways For Marketers
Performance Marketing Insider, Gord Hotchkiss - Thursday, October 16, 2014
In my last two columns, I first looked at the origins ...
- Ensighten Acquires Anametrix On Heels Of TagMan Acquisition
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 15, 2014
On the heels of the TagMan acquisition in March, Ensighten announced Wednesd ...
- Adobe Predicts Smartphones Will Contribute 40% To Paid-Search Traffic In 2015
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 15, 2014
Marketers spent 22% globally on search engine marketing in Q3 2014, p ...
- Small Smartphone Screens Heat Up SEM Bid Processes
SearchBlog, Laurie Sullivan - Thursday, October 16, 2014
Mobile budgets are finally feeling a little love as marketers plunk do ...
- Google's Schmidt Names Amazon As Its Nearest Search Rival
Around the Net In MAD London, Sean Hargrave - Wednesday, October 15, 2014
The chairman of Google has delivered a snub to the firm's competito ...
- Michelle Obama Takes To Vine To Encourage Healthy Eating
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 15, 2014
The first lady Michelle Obama dances her way through a Vine vid ...