- How To Optimize Search Engine Crawls With Server Log Data
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 30, 2013
Analyzing log files is a critical component of search engine optimization. T ...
- Moving To Search Marketing From Newspaper Editing
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 29, 2013
Kristi Kellogg left a position as a newspaper editor to join BruceCla ...
- Is Your Web Site Working?
Marketing Daily, Tamara Weintraub - Thursday, July 25, 2013
How do you know if your Web site is working to g ...
- How Crowdsourcing Changes Mapping
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 23, 2013
Apple and Google have been using GPS information to monitor and repo ...
- Why Content Should Become Search Marketers' Top Priority
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 22, 2013
Ben Wills tells us how content can help marketers compete for sear ...
- Mobile Site SEO Tips
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 22, 2013
It's not always easy to convince management to implement a specific strate ...
- How To Take Responsibility for Top Search Rank
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 18, 2013
Stephen Aarstol tells us why a top search engine results page mea ...
- Acquiring Customers Short- and Long-Term
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 17, 2013
Andrew Dumont has put together a list of tactics to acquire n ...
- Google Mobile Study Identifies SEO, Paid-Search Clicks
Online Media Daily, Laurie Sullivan - Tuesday, July 16, 2013
A study on more than 300 U.S. AdWords accounts from 12 k ...
- Search Engine Optimization Takes Backseat To Paid Search
SearchBlog, Laurie Sullivan - Tuesday, July 16, 2013
Paid-search budgets continue to dominate media marketing investments for retailers. The U. ...
- PLAs Let Businesses Monopolize Search Results
SearchBlog, Laurie Sullivan - Monday, July 15, 2013
The addition of Google product listing ads has opened a new li ...
- Google Updates Directory URL Patent
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 12, 2013
Bill Slawski tells us about the updated version of Google's patent th ...
- How Native Ads Augment Search Engine Marketing
SearchBlog, Laurie Sullivan - Friday, July 12, 2013
There's a trend used by publishers to make native advertising content discoverab ...
- How To Approach Google Algorithmic Changes
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 5, 2013
Rand Fishkin gives us some tips on how he thinks marketers shou ...
- MediaWhiz Consolidates, Rebrands Services
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 3, 2013
Performance marketing agency MediaWhiz said it would combine services and drop t ...
- How To Add Testimonials In Google Organic Listings
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 2, 2013
Jessica Lee points to a new feature in Google AdWords that allo ...
- Krylon Fixes Its Agency, Literally
Marketing Daily, Karl Greenberg - Thursday, June 27, 2013
The effort, which happens June 28 - 29, features Jeff Devlin, ho ...
- Google's Algo Changes Like Unpredictable Weather
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 27, 2013
Peter Meyers takes a look at Google's 25 algorithm changes. He tel ...
- Demystifying Semantic SEO
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 26, 2013
Matthew Brown answers five questions about semantic search engine optimization, from defini ...
- What's On Your Mind, George Gallate?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 26, 2013
Rimm-Kaufman Group CEO George Gallate spills the beans about what's on h ...
- Mobile SEO Risks Force Brands To Comply With Google Changes
Online Media Daily, Laurie Sullivan - Tuesday, June 25, 2013
Apple, CVS Caremark, Costco Wholesale and others are ill-prepared to take ...
- Pricing Traffic Share On Google
SearchBlog, Laurie Sullivan - Thursday, June 20, 2013
The top Google listing in organic search results receives 32.5% of t ...
- Search Turns To Discovery, But Marketers Missing The Mark
SearchBlog, Laurie Sullivan - Wednesday, June 19, 2013
Search engines remain the top tool for finding search engines, but ...
- Making Redirects As Simple As Change Of Address
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 18, 2013
301 redirects can clean up messy architectures, solve outdated content problems, a ...
- Good vs. Bad Organic Traffic
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 17, 2013
Mark Jackson tells us about an unnamed client that wants to increa ...
- Tips On Optimizing Landing Pages
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 14, 2013
Keep title pages short and sharp, be sure that main keywords appe ...
- BrightEdge Secures $42.8 Million In Funding, Future Is Mining Deeper Data
Online Media Daily, Laurie Sullivan - Tuesday, June 11, 2013
Investors seem to love BrightEdge's approach to search engine marketing. The compa ...
- How To Rethink Business Directories
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 10, 2013
David Mihm serves up insights on the way Google creates business listin ...
- How To Right Penguin Wrongs Before Using Google Disavow Tools
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 10, 2013
Since the most recent rollout of Google Penguin 2.0, marketers are turni ...
- Yandex Makes Search Queries The Destination Rather Than The Journey
SearchBlog, Laurie Sullivan - Thursday, June 6, 2013
It could become every brand advertiser's dream: Keep searchers on query pag ...