- Why Media Buyers, Not Social Teams Should Handle Social Ad Budgets
MAD, Steve McClellan - Thursday, August 13, 2015
According to Forrester, most paid social budgets are activated by an intern ...
- Facebook Brings Mobile Developers Closer With Open-Sourcing
MoBlog, Gavin O'Malley - Monday, August 17, 2015
Facebook hasn't always seen eye-to-eye with mobile developers. Especially in its ear ...
- Executive Shuffle: Rad Returns To Tinder As CEO
Social Media & Marketing Daily, Gavin O'Malley - Thursday, August 13, 2015
After a few short months as CEO, Tinder is parting ways wi ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, August 14, 2015
The Weinstein Company topped the leaderboard thanks to the release of 'T ...
- Small Biz Lags in Social
The Social Graf, Erik Sass - Friday, August 14, 2015
There's a big disconnect between consumer expectations and reality when it com ...
- Being Social: Key To Facebook, YouTube and Lexus' Summer Video Success
Video Insider, Brian Shin - Friday, August 14, 2015
Two very different themes have been capturing consumers' attention this summer ...
- Buzzfeed Ad Revenue Revealed
Around the Net In Media, Gavin O'Malley - Thursday, August 13, 2015
Buzzfeed took in $46 million during the first half of 2014, Gawk ...
- Facebook Drops Intern For Exploiting Security Issue
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, August 13, 2015
It was no secret that Facebook’s Messenger app allowed automatic geo-location sharin ...
- Facebook's Sales Team Struggling In India
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, August 13, 2015
Facebook’s ad sales team is apparently having a tough time in Indi ...
- Viacom New Ad Sales Unit Focuses On Social Media
MediaDailyNews, Wayne Friedman - Wednesday, August 12, 2015
In the midst of challenging advertising results, Viacom has launched a n ...
- Social Networking Preferred On Mobile, Tablets Favored For TV
Mobile Marketing Daily, Gavin O'Malley - Wednesday, August 12, 2015
As ad revenue trends from Facebook and its rivals make clear, soci ...
- Tinder Has A Tantrum: Or, How Not To Handle Bad Press
MoBlog, Steve Smith - Thursday, August 13, 2015
Overreacting to a 'Vanity Fair' article this week, dating app Tinder h ...
- NEW! Krylon And Pinterest Partner For '127 Yard Sale'
Out to Launch, Amy Corr - Wednesday, August 12, 2015
Here's a great campaign for all you DIYers and yard sale junkie ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, August 13, 2015
Old Spice secured a spot on the leaderboard thanks to their 'A ...
- Tinder: So What If We're All Horndogs?
The Social Graf, Erik Sass - Thursday, August 13, 2015
Of all the companies to demonstrate a hilarious lack of self-awareness ...
- Tinder Takes Issue With 'Vanity Fair' Profile
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, August 12, 2015
Tinder is pushing back against a story Vanity Fair about the dati ...
- Facebook Expands Native Video Ads, Interstitials
Mobile Marketing Daily, Ben Frederick - Tuesday, August 11, 2015
Facebook expanded the ad types and formats available to developers in i ...
- Mobile App Or Mobile Web?
Mobile Marketing Daily, Maria Perez - Wednesday, August 12, 2015
As m-commerce continues to grow, advertisers are focused on providing a bett ...
- Why Publishers Won't Resist Facebook's News-Alert App
MoBlog, Gavin O'Malley - Wednesday, August 12, 2015
Word is that Facebook is working on a new standalone app th ...
- Will Regulators Target Kim Kardashian For 'Misleading' Instagram Ad?
PolicyBlog, Wendy Davis - Wednesday, August 12, 2015
Kim Kardashian's Instagram ad for a morning sickness drug flouts the FDA ...
- Using Social Analytics In Both Planning And Measurement Challenges Marketers
Research Brief, Jack Loechner - Wednesday, August 12, 2015
Marketers often miss an opportunity to both plan and strengthen their soci ...
- Facebook Ups Ad Features, More Controls For Advertisers
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, August 12, 2015
Over the next month, Facebook plans to add new features to i ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, August 12, 2015
A teaser trailer for upcoming HBO original series Westworld sparked the intere ...
- Best Practices For Facebook's New Accelerated Delivery Technology
Social Media Insider, Jamie Tedford - Wednesday, August 12, 2015
Facebook recently introduced a new technology designed to help brands and agenci ...
- Viacom Launches Velocity For Social Sales
The Social Graf, Erik Sass - Wednesday, August 12, 2015
Viacom Media had launched a new division within Viacom Ad Sales focus ...
- Ban On Ballot Selfies Struck Down
Around The Net in Daily Online Examiner, Wendy Davis - Tuesday, August 11, 2015
A federal judge has struck down a New Hampshire law that prohibi ...
- Do Huge Ad-Blocking Numbers Matter In A Mobile World?
London Blog, Sean Hargrave - Tuesday, August 11, 2015
The numbers around ad blocking are massive and scary for the industr ...
- Despite Ratings Dip, Retrans Delivers CBS Revs
MediaDailyNews, Wayne Friedman - Monday, August 10, 2015
CBS' Nina Tassler says content generation is still at the center ...
- Google Gives Hangouts A Boost With Android App Redesign
Mobile Marketing Daily, Laurie Sullivan - Monday, August 10, 2015
Could a redesign of the Google Hangouts app for Android give t ...
- What do Search Nerds Tweet About? Turns Out, Not Just Search!
Performance Marketing Insider, David Rodnitzky - Tuesday, August 11, 2015
LeadTail recently analyzed 177,931 tweets from 482 leading US/Canadian search pros ...