- Consumers Seek Brand Engagement, Personal Touches
Online Media Daily, Gavin O'Malley - Tuesday, February 5, 2013
Talk about high maintenance. Confirming many marketers' suspicions, today's consumers are fussi ...
- Spredfast Raises $18M, Expands Tech Platform To Enhance Marketing
Online Media Daily, Gavin O'Malley - Tuesday, February 5, 2013
Amid an ongoing social-marketing boom, software start-up Spredfast just raised $18 millio ...
- Social Software Firm LiveFyre Closes $15M Round
Raw, Mark Walsh - Wednesday, February 6, 2013
Social media software provider LiveFyre on Wednesday
announced closing $15 milli ...
- The New Myspace: Who Should Be Scared
Social Media Insider, Bryan Boettger - Wednesday, February 6, 2013
As brand marketers, there are a (sometimes overwhelming) number of social med ...
- Most People Take Breaks from Facebook
The Social Graf, Erik Sass - Wednesday, February 6, 2013
A majority of Facebook users say they sometimes take breaks from t ...
- Study Find Online Violence Hurts Kids
Around the Net In OMD Europe, Nina Lentini - Monday, February 4, 2013
Kids are equally disturbed by violent videos on YouTube that depict cruel ...
- Observer Seeks Probe In Attacks On Journalists
Around the Net In OMD Europe, Nina Lentini - Monday, February 4, 2013
Observer editor John Mulholland has asked Education Secretary Michael Gove to investiga ...
- Brazilian Boasts Strong Social Media Connections
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, February 5, 2013
Well known as a hotbed of social media activity, The Wall Stre ...
- #SocialTV Lessons From Oreo's Game-Day Win
Marketing Daily, Samuel Rosen - Monday, February 4, 2013
Oreo didn't just air a spot with a fleeting hashtag -- ...
- Mr. Peanut Offers Sexy V-Day Video Cards On Facebook
Marketing Daily, Karlene Lukovitz - Monday, February 4, 2013
That naughty Mr. Peanut is at it again. This time, the icon ...
- Report: Twitter Buying Bluefin, Arming For Social TV Push
Mobile Marketing Daily, Steve Smith - Tuesday, February 5, 2013
Twitter is reportedly about to make its largest acquisition to date ...
- Twitter Confirms Bluefin Labs Acquisition
Raw, Laurie Sullivan - Tuesday, February 5, 2013
Twitter confirmed Tuesday it acquired Bluefin Labs, a social TV analytics compa ...
- One-Third of Singles Have Sent a Sext
The Social Graf, Erik Sass - Tuesday, February 5, 2013
Where romance is kindled poor judgment reigns, it seems, judging by t ...
- Twitter Is Discovery Channel For TV
Around the Net In OMD Europe, Nina Lentini - Sunday, February 3, 2013
Twitter is fast becoming a discovery channel for TV and a creati ...
- BBC's Tech Writer Among Tweeters Hacked
Around the Net In OMD Europe, Nina Lentini - Sunday, February 3, 2013
In a blog post, staff at the micro-blogging website said that ...
- Long, Strange Social Bowl: Dodge Ram, Tide Dominate
Marketing Daily, Sarah Mahoney - Monday, February 4, 2013
With broadcasters forced to make football small talk for 34 minutes duri ...
- ANA Goes Global To Solve Intramural Issues
Marketing Daily, Karl Greenberg - Friday, February 1, 2013
The ANA says Marketing2020 will derive strategic frameworks and guidelines from surve ...
- Super Bowl Ad Winner? Twitter In A Walk
Mobile Marketing Daily, Steve Smith - Monday, February 4, 2013
Amidst all the discussion of last night's ad "winners" and "losers," Twitt ...
- Lackluster Bowl Generates Phenomenal Tweets
The Social Graf, Erik Sass - Monday, February 4, 2013
You know it's a crappy Super Bowl when the most interesting pa ...
- Hyundai Hits Facebook With Eye On Super Bowl 2014
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 1, 2013
The automaker has taken its Super Bowl XLVII commercial - in whi ...
- HMV Workers Live-Tweet Sackings
Around the Net In OMD Europe, Nina Lentini - Thursday, January 31, 2013
Employees of the high-street brand HMV used Twitter to confirm they we ...
- Missing Out On The Bigger Blogging Audience?
Engage:Moms, Holly Pavlika - Friday, February 1, 2013
The bigger the blogger, the better, right? And it's all about t ...
- Samsung Mocks Super Bowl Rules
Marketing Daily, Aaron Baar - Thursday, January 31, 2013
In a preview to an ad scheduled to appear during the footba ...
- Tweets Drive Lincoln Super Bowl Creative
Marketing Daily, Karl Greenberg - Thursday, January 31, 2013
Jimmy Fallon also played a role when he hosted the initial pit ...
- Social Media Usage Drives Brand Leadership
Marketing Daily, Tanya Gazdik - Friday, February 1, 2013
Brands with positive scores across multiple social media dimensions have the greate ...
- Canned Foods Get Multi-Year Campaign
Marketing Daily, Karlene Lukovitz - Friday, February 1, 2013
The campaign's kickoff includes a partnership with "The Chew," ABC's daytime fo ...
- Lincoln To Run Social Sourced Ad In Super Bowl
Marketing Daily, Karl Greenberg - Thursday, January 31, 2013
Lincoln Motor Company has tapped three-time Super Bowl champion Emmitt Smith, hip-h ...
- Twitter's Vine Wraps Around Half of Twitter's Video Sharing In First Week
Mobile Marketing Daily, Steve Smith - Friday, February 1, 2013
Only a week in the market, Twitter's video-sharing app is responsible f ...
- Getty Launches The Feed, Special Super Bowl Add-On
Online Media Daily, Fern Siegel - Thursday, January 31, 2013
Getty has launched a new social integration tool -- The Feed. Duri ...
- Ripening The Real-Time Vine: 6 Seconds To Marketing Glory
Real-Time Daily, Samuel Rosen - Friday, February 1, 2013
Vine, the new six-second video-sharing app from Twitter, is -- in ...