Tag results for "sports"
- P&G Now A Big-Time Operator On The Sports Marketing Scene All of a sudden, Procter & Gamble's got game, reports Barry Janof ...
- BofA Goes Digital In Chicago Marathon Efforts Fans are invited to customize a digital running shoe tread with ...
- Spike To Air Rugby ChampionshipSpike TV will air the 2009 National Rugby League playoffs and championsh ...
- NFL Fumbles, Tries To Limit Live Blogging Of GamesThe National Football League is joining the Southeastern Conference in attempting ...
- DirecTV Removes Versus From LineupDirecTV has taken off Versus, the mid-size sports cable network owned ...
- U.S. Olympics Lands Key Sponsor In P&G ...
- AmEx Expands Partnership With U.S. Open The American Express "Challenge a Pro" uses interactive GreenScreen technology. Fans a ...
- Contests, NFL Ads Tout Canon's New SLR "Why Do You Love Football?" will rate photos from amateur shutterbugs. T ...
- Taking It To A Brand New Place With today's newest tools for planning, optimizing, buying, and managing campaigns, spor ...
- FBN, Tennis Channel 'Open' CommunicationIn a cross-promotion gambit between two lower-profile cable channels, the Fox Busine ...
- CBSSports and SI Play BallThe Sports Illustrated Group and CBS Interactive's CBSSports.com announced a distribution partnersh ...
- George Steinbrenner Sued Over Yankees' TV Network George Steinbrenner, owner of the New York Yankees, is being sued f ...
- ESPN Moves Into Boston Market, Debuts Local SiteWith some questions about the future of The Boston Globe and seemi ...
- Tennis Players, Marketers Fashion Competition At U.S. Open ...
- Ad Market Slow for Olympics, Super Bowl The advertising market is moving at a glacial pace for two ...
- NBC Shifts the Focus of 'Football Night' NBC is tweaking its Sunday "Football Night in America" pre-game program ...
- U.S. Open Scores For CBS, Cablevision Plays TennisTennis, anyone? As in previous years, the U.S. Open is a crowd-pleas ...
- Stonyfield Farm Yogurt Sponsors U.S. Open Stonyfield Farm has signed a one-year sponsorship agreement with the U.S. Op ...
- Less Than Fair Play: Southeastern Conference Will STILL Limit Real-Time BloggersThe Southeastern Conference has backed off -- somewhat -- from its absu ...
- NBA Works To Expand Global Presence The programs, which include everything from basketball-development in the Philippines to basketball-experien ...
- Seize The Advantage In This Brave New World This is the perfect time for sponsors and agencies to start forgi ...
- Selling More NFL For Viewers -- Or Hungry Cable/Satellite Operators?How many ways can the NFL slice and dice another piece ...
- NFL Pre-Season Gets Kick With Vick Although he didn't play, the return of Michael Vick to the N ...
- JC Penney Deal Expands Sports Memorabilia, Apparel Offerings ...
- American Airlines Ramps Up Alliances With NFL Teams ...
- Sports Leagues Seek To Kill Live WebSports leagues ask fans to kindly leave broadcasting to the professionals, a ...
- Decisions, Decisions Now, I ask you, ladies and gentlemen of the marketing jury: H ...
- Play Ball: Major Newspapers Share Sports ContentA number of major newspapers are joining a national consortium that wi ...
- P&G Close To Olympic Deal ...
- Spike, Wrestling Extend PartnershipSpike TV and Total Nonstop Action Wrestling have agreed to a ne ...
