Tag results for "sports"
- NBC, Yahoo Receive Olympics Boost...
- Fenway Sports Group Taps Brian Corcoran Boston-based Fenway Sports Group (FSG) has appointed Brian Corcoran as EVP, Busine ...
- ESPN Keeps SEC Football For 15 More YearsArguably the country's most competitive college football conference, the Southeastern Conference wi ...
- MLB, ESPN Extend Baseball Coverage Cross-PlatformMajor League Baseball and ESPN are hitting out of the park. Th ...
- Phelps Overtakes Obama On FacebookSen. Barack Obama, the presumptive Democratic presidential nominee, is no longer t ...
- NBC's Olympic Ratings Surpass Goal, But Video Ads LagNBC Universal's $1 billion advertising bet on the Beijing Olympics has pa ...
- Nike Gets Don King In Its CornerNike kicked off a "Grapple in the Apple" campaign Thursday with ...
- Mars's Snickers Gets Lift As Official Olympic Chocolate...
- Callaway Golf Taps Eleven As AORCallaway Golf has tapped San Francisco-based independent Eleven as AOR for creati ...
- In the MomentThe buzz term is "moment of exclusivity." "With digital signage, we c ...
- Yahoo Sports Beats NBCOlympics.com While NBC touts the success of NBCOlympics.com, comScore reveals that competitor Yah ...
- AmEx Preps Perennial U.S. Open SponsorshipThe Olympics aren't even over, but that doesn't mean it's not ti ...
- ESPN Eager To Bid On Olympics To say the ratings success of the Summer Games in Beijing h ...
- CBS Dials Up Its NFL Fantasy Web Video CBS Sports will significantly ramp up its online video output for t ...
- There Will Be BloodThanks to CBS, even your mother knows Kimbo Slice. No? Then s ...
- NBC Rakes In Another $15 Million In TV Olympics SalesNBC's Beijing Olympics may be losing a bit of steam in ter ...
- NASCAR Race To Feature Re-Branded 'Knight Rider' FordNBC is turning to NASCAR to drive tune-in for the premiere ...
- U.S. Leads Traffic To Official Olympic SiteThe Olympic Web sites of NBC and Yahoo have gotten their sha ...
- Injury To Olympic Star Liu Raises Questions For SponsorsStar hurdler Liu Xiang, 25, is China's Michael Jordan and Tiger Woo ...
- Phelps Is Ad Gold-But Not In China Olympic swimmer Michaels Phelps' triumph will not translate into sponsorship and med ...
- Why NBC's Online Olympics Advertisers May Be GlumNBC executives are delighted at the network's impressive Olympic performance, but so ...
- Big Olympics Ratings For NBC. But How Did Beach Volleyball Do? While NBC's overall ratings have indeed been golden for the Beijing Olympic ...
- Questioning The Price Of SelectionThe divergent power of selection was once the domain of television a ...
- Sprint Scores Exclusive Mobile Deal With NFL With the football season fast approaching, Sprint is teaming with the Nation ...
- Emotional Ads Take The Gold At OlympicsCoca-Cola's whimsical ad dubbed "Bird's Nest" was one of the best-remembered a ...
- Tapping Olympic Stars' Sales PotentialSports marketers have started scrambling to find which Olympic athletes, besides Micha ...
- Phelps' Eighth Gold Gives NBC Its Best Saturday In 18 Years NBC's Beijing Olympics' highly touted swimming event arrived as promised--with a b ...
- Kodak Goes Live At Olympics Tom Hoehn, who spearheads Kodak's brand communications and new media efforts fr ...
- Take Me OutIn the early 1930s, Brooklyn clothier Abe Stark took some unwanted ...
- CBS Scores SEC Games For 15 YearsCBS said it has extended its deal to carry Southeastern Conference footba ...
