- Viewers Multitask, Watch Average Of 24 Hours Of TV Every Week: Study
Television News Daily, Wayne Friedman - Friday, June 27, 2025
Research shows U.S. viewers watch an average of 24 hours of ...
- Spotify Wants More Video Content: For Music, Podcasts, Other?
TV Watch, Wayne Friedman - Friday, June 27, 2025
Spotify, a service of nearly 700 million global users (including 270 milli ...
- YouTube Increases Minimum Age To Livestream
MediaDailyNews, Colin Kirkland - Wednesday, June 25, 2025
As of July 22, creators under the age of 16 will n ...
- The Right Sports TV Mix - Market Size, Storylines, Underdogs
TV Watch, Wayne Friedman - Wednesday, June 25, 2025
The NBA Playoffs generated 31.4 billion viewing minutes for the month acro ...
- Consumers' Sports TV Spend Rising - Anyone Calling A Time Out?
TV Watch, Wayne Friedman - Friday, June 20, 2025
A "New York Times" opinion piece from sports journalist Joon Lee sa ...
- Netflix's TF1 'Carriage' Deal: Could This Happen In The US?
TV Watch, Wayne Friedman - Thursday, June 19, 2025
Netflix struck what many defined as a U.S.-like "carriage" deal allowing t ...
- Nearly 30% Of Viewers Don't 'Generally' Watch TV On Average Day: Survey
Advanced TV Insider, Wayne Friedman - Wednesday, June 18, 2025
About 41% of those who don't "generally" watch TV on an avera ...
- Pluto TV Offers 'Summer Of Cinema'
Out to Launch, Fern Siegel - Tuesday, June 17, 2025
The streamer has also launched AWSN, a channel dedicated to women's spo ...
- Nielsen Report Shows How Streaming Is Overwhelming Legacy TV
TVBlog, Adam Buckman - Wednesday, June 18, 2025
The news that streaming passed broadcast and cable TV in total ...
- Amazon Ads Launches Live Signals In Cloud
MediaDailyNews, Laurie Sullivan - Monday, June 16, 2025
Amazon Live signals in Amazon Marketing Cloud has launched to give advertise ...
- Roku/Amazon Ad Deal: Streaming Powerhouses Join Forces
Television News Daily, Wayne Friedman - Monday, June 16, 2025
The two big streaming businesses say the streaming ad-inventory integration will all ...
- Streaming Reaches Tipping Point, Beats Broadcast/Cable For First Time In May
Television News Daily, Wayne Friedman - Tuesday, June 17, 2025
Total day viewing for persons two years and older hit 44.8% sha ...
- TVB: Ad-Supported Linear TV Still Tops
Television News Daily, Wayne Friedman - Tuesday, June 17, 2025
Despite a recently released Nielsen viewing measure that touts streaming dominance ov ...
- Interactive Ads Outperform Traditional Spots As TV Streamers Demand Relevance, Action
Research Intelligencer, Robert Williams - Monday, June 16, 2025
Interactive video ads deliver a 58% stronger unaided brand recall than standa ...
- Liquid I.V. Promotes Hydration Message In 360 Rollout
MAD, Fern Siegel - Thursday, June 12, 2025
Zambezi handled the Times Square creative, which send robots into the Theat ...
- Samsung 'Playable' Ad Breaks To Feature New Mini-Games
MediaDailyNews, Colin Kirkland - Thursday, June 12, 2025
Samsung Ads' "GameBreaks" is expanding its portfolio of interactive mini-games. Four n ...
- Trump's Military Parade: Not So TV-Worthy
TV Watch, Wayne Friedman - Friday, June 13, 2025
Don't expect to see much coverage of the Trump military parade th ...
- Upfront Update: Prime/Freevee To Grow 30% To $1.8B
Television News Daily, Wayne Friedman - Thursday, June 12, 2025
In addition to steady gains from "Thursday Night Football," MoffettNathanson analyst Micha ...
- Content Creators Vs. Legacy Media: Fast-Forward Your Ad Remote
TV Watch, Wayne Friedman - Thursday, June 12, 2025
WPP Media estimates content creators and distributors will more than double the ...
- Streaming Ad Exposures Drive Attention, Study Finds
Advanced TV Insider, Wayne Friedman - Wednesday, June 11, 2025
A new study says advertising on free streaming/FAST platforms can result ...
- Disney Isn't Into Comcast, WBD's Cable Nets
TV Watch, Wayne Friedman - Wednesday, June 11, 2025
Despite massive cord-cutting, Iger says Disney has enough subscribers to generate "significa ...
- WBD Slicing Away Cable Nets An Easier Split Than Comcast? Something Else?
TV Watch, Wayne Friedman - Tuesday, June 10, 2025
On the surface, and plainly, WBD keeps the good stuff - a ...
- Spotify Offers United Passengers Free In-Flight Entertainment
MediaDailyNews, Colin Kirkland - Friday, June 6, 2025
Spotify's new partnership with United will make over 450 hours of curat ...
- WBD To Spin Off Cable Networks
Television News Daily, Wayne Friedman - Monday, June 9, 2025
The remaining WBD company will consist of Warner Bros. Television, Warner Bro ...
- Dos Equis Connects To Music, Performance, Hispanic Culture
Performance Marketing Insider, Laurie Sullivan - Friday, June 6, 2025
Some 92% of Hispanic music listeners say music connects them to the ...
- Wieser: Network Ad Spend Down 11%, Streamers Up 26%
Television News Daily, Wayne Friedman - Friday, June 6, 2025
Total national TV ad revenue (including CTV) will fall 6.3% in 20 ...
- Is Cord-Cutting Hurting Everyone? Not Exactly
TV Watch, Wayne Friedman - Friday, June 6, 2025
Fox Corp. posted an eye-opening 5% gain in the most recent fir ...
- Big Syndie TV Game Shows Seek Wider Audience: On Streaming Platforms
TV Watch, Wayne Friedman - Thursday, June 5, 2025
Sony Pictures Television, producer of the biggest original syndicated game shows ...
- Soda Brands 71% More Effective On Streamers Vs. Linear TV, Led By Dr Pepper, Poppi
Advanced TV Insider, Wayne Friedman - Wednesday, June 4, 2025
EDO Ad EnGage's analysis of engagement metrics across all streaming/linear TV campaig ...
- Clarification: New Streaming-Linear Viewer Comparisons: Data Not From A Nielsen-Released Report
Television News Daily, Wayne Friedman - Wednesday, June 4, 2025
In the
column “New Streaming-Linear Viewer Comparisons: Do Brands Like Wh ...