- NFL 'Option' For Networks, Streamers: Pass, Throw Or Run?
TV Watch, Wayne Friedman - Thursday, September 25, 2025
Option deal points could be triggered as early as next year. T ...
- Kimmel Returns, YouTube Spikes
Television News Daily, Wayne Friedman - Wednesday, September 24, 2025
Early results on YouTube show nearly 10.5 million views for Kimmel's returni ...
- Shut Down ABC Network, Shift To Streaming?
TV Watch, Wayne Friedman - Wednesday, September 24, 2025
Needham & Company recommends Walt Disney just accelerate where the world see ...
- As Streaming Evolves, Will 'Usage' Pricing Become The Preferred Option?
Television News Daily, Wayne Friedman - Tuesday, September 23, 2025
Seventy percent of U.S. and U.K. consumers in a new survey sa ...
- Late Night TV Finance - Move Everything To Streaming?
TV Watch, Wayne Friedman - Tuesday, September 23, 2025
There has been much discussion of late-night talk shows moving to digit ...
- Tostitos Dips Teams With 'Only Murders In The Building' For Culinary Mystery
MAD, Fern Siegel - Tuesday, September 16, 2025
In a nod to the show's amateur sleuth/dip lover, the brand ...
- Streaming Starting Up More Viewer Sessions Vs. Live?
TV Watch, Wayne Friedman - Wednesday, September 17, 2025
Five years ago in 2020, during the midst of the pandemic, li ...
- GAI Ad Production Costs Vs. Traditional, Estimated By NP Digital
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 16, 2025
Blockchain.com head of marketing James Maddison describes how the company worked wi ...
- August Nielsens: Streaming Gains, Linear Declines
Television News Daily, Wayne Friedman - Tuesday, September 16, 2025
The broadcast/cable decline was greater vs. August 2024, when NBC had t ...
- TV Risks Losing Pharma Ad Price 'Premiums,' Guideline Data Predicts
Television News Daily, Wayne Friedman - Monday, September 15, 2025
DTC cost-per-thousand viewer pricing is 35% higher than averages for all ...
- Streaming Bringing Nomination Domination To Sunday's Emmys
TVBlog, Adam Buckman - Friday, September 12, 2025
Each year, the Emmys give us a chance to check in ...
- CTV Approaches A Third Of TV Ad Spending
MediaDailyNews, Joe Mandese - Thursday, September 11, 2025
The finding comes as the medium surpasses total viewing and approaches pari ...
- Streaming Subscriptions Climb 10% In Q2, 'Unique' Customers Up 8%
Television News Daily, Wayne Friedman - Wednesday, September 10, 2025
Good news for streamers is a slight decline in the number ...
- Netflix Adds Amazon Ads To DSP Partners
Television News Daily, Wayne Friedman - Wednesday, September 10, 2025
The partnership extends Amazon Ads' efforts around all major streaming platforms. Amaz ...
- YouTube Scores Another Touchdown: What's Next - A Favorite Unscripted Show?
TV Watch, Wayne Friedman - Wednesday, September 10, 2025
YouTube is now on a level - or at least in t ...
- House Of Jerks: Watching Rich People Sit Around Is No Fun
TVBlog, Adam Buckman - Monday, September 8, 2025
In "The Girlfriend" on Amazon Prime, Robin Wright plays a wealthy moth ...
- Roku's Viewing Share Soars For All Its Platform Apps
Television News Daily, Wayne Friedman - Thursday, September 4, 2025
Roku had a 21.4% share of TV viewing in July for a ...
- Global Forecast: Linear TV Spend To Drop 11% Next Year
Television News Daily, Wayne Friedman - Thursday, September 4, 2025
The biggest global TV ad spenders on average now allocate just 3 ...
- Newest 'NCIS' Goes To Streamer Paramount+, Not CBS
TVBlog, Adam Buckman - Thursday, September 4, 2025
It is an increasingly common sign of the times -- TV sho ...
- Midterm Political TV Ad Spend Up 22% To $10.8B
Advanced TV Insider, Wayne Friedman - Wednesday, September 3, 2025
For next year, AdImpact sees broadcast TV still commanding a dominant 4 ...
- NBA Presses Supreme Court To Hear Video Privacy Appeal
MediaDailyNews, Wendy Davis - Tuesday, September 2, 2025
"The Court should grant review without delay," the National Basketball Association sa ...
- Old-School TV Behavior: More Coming To Streaming?
TV Watch, Wayne Friedman - Wednesday, September 3, 2025
Walmart+, which allows members to purchase individual premium streaming video platforms, wi ...
- Americans Spend More On Streaming Than Ever As Cable Loses Ground
Research Intelligencer, Robert Williams - Tuesday, September 2, 2025
Spending on video and music streaming rose more than 10% year ov ...
- Can The NFL Gain Dominance - And Sports Rights Money - In Future Years?
TV Watch, Wayne Friedman - Tuesday, September 2, 2025
What expectations can we draw from the NFL for this coming seaso ...
- Peacock Extends With Amazon: Spotlighting Ad-Free Option?
TV Watch, Wayne Friedman - Friday, August 29, 2025
Ad-free Peacock Premium Plus will now be available on Amazon Prime Vid ...
- Samsung, Prime Video Have Highest Smart TV Ad Reach
Advanced TV Insider, Wayne Friedman - Wednesday, August 27, 2025
For 2024, Samsung had advertising reach of 45.54 million smart TV household ...
- The Silver Linings Advertising Playbook
Planning & Buying Insider, Joe Mandese - Thursday, August 28, 2025
While Americans are increasingly pinching pennies, the silver lining is that it ...
- Fox, YouTube TV Strike Long-Term Deal
Television News Daily, Wayne Friedman - Friday, August 29, 2025
The deal covers Fox News Channel, Fox Business Network, Fox Weather, F ...
- Fox Picks A Carriage Fight With YouTube TV
TVBlog, Adam Buckman - Thursday, August 28, 2025
A carriage battle underway this week between Fox and YouTube TV serv ...
- Linear, D2C Ads Take A 'Step Back'
Television News Daily, Wayne Friedman - Wednesday, August 27, 2025
Total "normalized" ad revenue - which excludes seasonal/one-time events - for Fo ...