Tag results for "streaming"
- Streaming, CTV CPMs Under Pressure As New Ad Options ExpandAs competitors ramp up their AVOD options for their streaming/digital platforms, growi ...
- Spotify Submits EU iOS App To Apple, Following Previous AttemptsTo avoid Apple's 30% fee on all subscriptions made via the A ...
- NBA Looks To Go Yards Better Than The NFL - Speaking ExclusivelyThe NBA is looking at the next round of TV contracts, whi ...
- NHL Scores Best TV Viewing In 8 SeasonsLooking at just cable networks ESPN and TNT, ratings were 8% high ...
- Streaming Platforms' 'Linear TV' Additions Grow... And Become ComplexAre linear TV networks on streaming platforms confusing to the modern consu ...
- Live Sports Ad Placements Still Remain Strong: Streaming Has A 10% ShareLive sports have gained more exposure on streaming networks, but linear ...
- Pollen Season Meets 'Polin' Season As Flonase Teams With 'Bridgerton'The partnership is having fun with "Bridgerton" characters Penelope and Colin havi ...
- Comcast Offers 2 New Consumer Services Tied To The Now BrandComcast has introduced two new services from its Xfinity NOW brand, givi ...
- More Bundles? Consumer Confusion Or Comparison Shopping Delight?Charter will expand its differentiated packages under the new TV/streaming bundle: smal ...
- TikTok Expands Ticket-Selling Integrations Through AXS PartnershipTikTok is expanding its in-app ticket-selling integrations through the partnership with U. ...
- Former Canoe Ventures CEO David Porter To Lead WBD Ad Sales ResearchFormer Canoe Ventures CEO David Porter has been hired as head ...
- Will The Upfront TV Market Be Softer Vs. A Year Ago? Prime Video To Blame?Upfront TV media buyers expect a soft overall marketplace again, according ...
- Analysis Finds Linear Represents 85% Of CTV Inventory"Linear is still the primary channel for mass marketing and a pivot ...
- March TV Viewing: YouTube And Netflix Post More Gains, Streaming Up 12%YouTube, Netflix, and Hulu posted viewing gains in March vs. February contributi ...
- Free, Ad-Supported Streaming Disperses Television ViewershipAmid this crowded landscape, metadata about the programming have become more signific ...
- OTT, Streaming Subscription Revenues Projected To Rise 8% In 2025, Slower GrowthIndustry-wide OTT/streaming platforms' subscription revenue will rise 8% next year and comma ...
- Streaming Content Spend Growing Again? Good News For Profitability?Bernstein Research estimates that for every $1 dollar spent on content, ...
- More Marketers Say They'll Boost Upfront Spending This YearStreaming has cemented its place in the marketplace, with 30% of responden ...
- Monthly Streaming Costs 22% Higher Since 2021, 'Churn' Rising: StudyDriven by price hikes and "perceived lack of value for the cost ...
- Netflix Still Dominates: Does It Matter That Legacy Owned Streamers Want To Bundle?Although competitors are slowly eating into streaming giant Netflix in terms ...
- After Nuclear War, The 'Fallout' Future Looks GrimWe are a little more than three months into 2024 and Pri ...
- Getting Sports Streaming RightThe sand is clearly slipping through the hourglass for traditional broadcast a ...
- Spotify's AI Playlists Allow Users To Make Mixes Via PromptsSpotify has launched a beta version of its newest feature: AI playli ...
- AMC Networks Adds New Ad-Supported Options To StreamersAMC Networks said it will launch ad-supported versions of all its mo ...
- Innovid Starts Platform To 'Streamline' CTV Supply PathInnovid is starting up Harmony Direct, a new CTV/streamer-focused platform, to elimina ...
- Streaming Program Discovery Becomes More Challenging - More Cancellations To Come?A study finds that more than half of viewers are likely ...
- Roku Ad Forecast LoweredThe estimate of 7% growth is down from a previous 13% projectio ...
- Big Media Storms To Come: Paramount Global Moving Through Rough SeasA potentially eye-opening move by legacy TV network groups and legacy p ...
- Core Local TV Ad Spending DecliningIn 2023, local TV stations witnessed core ad revenue sinking 3% compar ...
- New Words And Phrases From HGTV's 'House Hunters'HGTV's "House Hunters" occasionally emerges as a source of insights and revelatio ...
