- Foodie Forecast: Tallow, Fiber, Better Convenience Foods
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, October 14, 2025
Whole Foods Market and Mintel weigh in on what consumers will cra ...
- Biodegradable Billboard Promotes Footwear That Does The Same
MAD, Steve McClellan - Monday, October 13, 2025
Conceptualized by Into Creative, the billboard kicks off a multimedia campaign whi ...
- Clean Creatives Amplifies F-List Report With NYC OOH Campaign
MAD, Steve McClellan - Friday, September 26, 2025
The OOH displays are placed near the headquarters of Edelman, Havas, Omnic ...
- WPP Media Report Predicts Increase In Biometric Data, Agentic Ads In 2030
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 9, 2025
WPP Media's updated Advertising in 2030 report highlights trends as well ...
- Wild Planet Wants You To Ditch Hustle Culture -- And Get On A Boat
CPG Insider, Sarah Mahoney - Friday, July 25, 2025
The sustainable seafood brand's latest campaign skips the protein pitch and hea ...
- Study: Sustainability-Focused Companies Have Better Bottom Lines
MAD, Steve McClellan - Thursday, July 17, 2025
That's according to a report from creative consultancy Revolt which found th ...
- Google, Microsoft Push Changes To Support Publishers
MediaDailyNews, Laurie Sullivan - Tuesday, July 8, 2025
Google and Microsoft have made significant changes in the ways they cou ...
- Stonyfield Introduces National Park Yogurt Tubes
Marketing Daily, Sarah Mahoney - Tuesday, June 24, 2025
The brand ties kids' snacks to a cause, hoping to connect famili ...
- Volvo Trucks, Samuelsson Add Transport As A Key Ingredient To Sustainability
MAD, Fern Siegel - Wednesday, June 18, 2025
The partnership hopes to bring change to the food and beverage industr ...
- Little Sesame Sets Off On A 'Summer Of Hummus' Road Trip
CPG Insider, Sarah Mahoney - Friday, May 30, 2025
With national distribution in place, the chef-led hummus brand bets big ...
- AI Influences Brandtech Group's Focus On Decarbonization Across Advertising
MediaDailyNews, Laurie Sullivan - Tuesday, May 20, 2025
The Brandtech Group has made a "major" investment in emissions data speciali ...
- Microsoft Pushes To Reduce Carbon, As It Increases AI Ad Features
MediaDailyNews, Laurie Sullivan - Friday, May 16, 2025
Microsoft forged an agreement with Rubicon Carbon to pay to remove ...
- Aruba Tourism Campaign Encourages 'Responsible Tourism'
Marketing Daily, Danielle Oster - Friday, May 9, 2025
A series of ads promotes a message of mutual respect and responsibilit ...
- How Brands Can Close The 'Say-Do Gap' With Conscious Consumers
Marketing Daily - Top of the News, Danielle Oster - Tuesday, April 29, 2025
Public Inc. VP: "How do we bring environmental claims down to t ...
- Tiffany & Co.'s Oceanic Branding: A Deep Dive Into '1837 Tiffany Blue Conservation'
Marketing Daily, Sarah Mahoney - Tuesday, April 8, 2025
The jeweler's foundation partnered with Pantone to turn its iconic hue in ...
- Carbon Emissions Tracking For Digital Ads Broadens Scope
MediaDailyNews, Laurie Sullivan - Thursday, March 20, 2025
The XR and Scope3 partnership embeds carbon emissions tracking directly into creati ...
- Google Calculates Ad Emissions, Rolls Out Plan
MediaDailyNews, Laurie Sullivan - Tuesday, March 11, 2025
Google released a project called Carbon Footprint for Google Ads, available beginni ...
- Egg Prices Double, Consumers Turn To Plant-Based Alternatives
CPG Insider, Sarah Mahoney - Friday, February 21, 2025
Execs at Just Egg, a product made of mung beans, say sal ...
- Stonyfield Wants You To Block Your Toxic Ex
Marketing Daily, Sarah Mahoney - Tuesday, February 11, 2025
The organic dairy brand will pay $1,000 to help you clean ...
- GAI Tools Leave Large Carbon Footprints
MediaDailyNews, Laurie Sullivan - Tuesday, December 10, 2024
Large language models such as ChatGPT are some of the most energy-guzzli ...
- Coca-Cola Rolls Back Sustainability Goals As It Faces Greenwashing Lawsuit
Marketing Daily, Danielle Oster - Monday, December 9, 2024
The company's recent updates include both extending timelines to 2035 and reduci ...
- AWS Looks To Use AI-Produced Materials To Reduce Carbon, Water Use
MediaDailyNews, Laurie Sullivan - Monday, December 2, 2024
Advertisers need to begin thinking about more sustainable practices with the grow ...
- Mediavine To Work With Scope3 On Sustainability
Publishers Daily, Ray Schultz - Tuesday, November 26, 2024
Mediavine has formed a partnership with sustainability platform Scope3 in an effo ...
- Big 6 Mapped By 'Paris' Climate Compliance: IPG Ranks Worst, Havas Best
MediaDailyNews, Joe Mandese - Friday, November 1, 2024
With more than two-thirds of its client roster failing to align wi ...
- Unexpected CEO Shake-Up At The RealReal
Marketing Daily, Sarah Mahoney - Tuesday, October 29, 2024
Rati Sahi Levesque takes the helm as the struggling company's fortunes a ...
- Whole Foods Says Get Ready for Dumplings, Liver, Stepped-Up Sourdough
Marketing Daily, Sarah Mahoney - Thursday, October 24, 2024
The grocery retailer's forecast also expects more foods that go crunch, next-lev ...
- E.L.F. 'Dupe That!' Ads Highlight Sustainability Success
Marketing Daily, Sarah Mahoney - Monday, October 21, 2024
The beauty company is running a print and OOH campaign to br ...
- InMobi Advertising Offers Green Media Platform For Mobile And App
Publishers Daily, Ray Schultz - Wednesday, October 16, 2024
InMobi Advertising is collaborating with Scope3 to leverage its sustainability platform. ...
- Why Drive? Lime Promotes E-Bikes For A Sustainable Future
MAD, Fern Siegel - Tuesday, October 15, 2024
The campaign notes the high price of car ownership can be lessen ...
- AI Titans Go Nuclear
Media 3.0, Laurie Sullivan - Wednesday, October 16, 2024
Amazon has signed agreements to support development of nuclear energy projects wi ...