- Research: Nearly 40% Of Teens Eying IPhones
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, April 6, 2011
Nearly four-in-10 U.S. teens plan on buying an iPhone in the ne ...
- National Guard's Lab Fuels Math, Science Mission
MediaDailyNews, Wendy Melillo - Monday, April 4, 2011
To spark interest in math and science, the National Guard is drivi ...
- Social Segmentation Key For Brands Reaching Consumers
Engage:Teens, Reggie Bradford - Thursday, March 31, 2011
This is a trend we are seeing across the industry -- usi ...
- Fanta Unveils Global 'Less Serious' Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, March 30, 2011
The strategic unification is a necessary next step for the brand, giv ...
- Mercedes-Benz To Open Driving School For Teens
Marketing Daily, - Friday, March 25, 2011
The Mercedes-Benz Driving Academy, as it will be called, is a "research-bas ...
- Tribal Marketing
Engage:Teens, Tina Wells - Thursday, March 24, 2011
If you start to think about these consumers -- Preppies, Techies, Alternative ...
- The Future Attendees of SXSW: Identifying Teen Influencers
Engage:Teens, Frank O'Brien - Thursday, March 17, 2011
Why should marketers and advertisers stop at targeting this generation of professional ...
- The 'Scary' News About Teens
Engage:Teens, Jeffrey K. Rohrs - Thursday, March 10, 2011
When I was a teenager, I remember, one prevailing reaction I h ...
- How Can Brands Digitally Engage Teens?
Engage:Teens, David Trahan - Thursday, March 3, 2011
If your brand is doing something great, let teens know about i ...
- 3 Most Important Elements: Inspiration, Distruption And Value
Engage:Teens, Tina Wells - Thursday, February 24, 2011
Capturing the heart of teen consumers is no easy task. They ha ...
- Missed Opportunities In Super Bowl Marketing
Engage:Teens, Frank O'Brien - Thursday, February 17, 2011
After the market crashed a few years ago, marketers went back ...
- One Cookie To Unite Them All
Engage:Teens, Jeffrey K. Rohrs - Thursday, February 10, 2011
At the end of 2010, Harris Interactive released its first Youth EquiTre ...
- Kids' Favorite Shows Loaded With Smoking Imagery
MediaDailyNews, David Goetzl - Monday, February 7, 2011
A report published in the journal
Archives of Pediatrics & Adolescent Medicine- What Teens Think About 'Skins,' And Why Marketers Should Care
Engage:Teens, David Trahan - Thursday, February 3, 2011
I wasn't completely surprised to see that the majority of teens d ...
- Evolution Of Teen Psyche In Media
MediaDailyNews, Chris McKee - Tuesday, January 25, 2011
The creation of MTV's "Skins" was an inevitable expression of teen cultur ...
- Taco Bell Pulls Ads From Risque Teen Show
Marketing Daily, - Friday, January 21, 2011
Taco Bell, under pressure from a threatened boycott of the chain launch ...
- Why Do Teens Really Watch The Super Bowl?
Engage:Teens, Frank O'Brien - Thursday, January 20, 2011
Marketers who use Super Bowl commercials as guaranteed opportunities to showcase produc ...
- German Study: Tobacco Marketing Lures Teens
Marketing Daily, Tanya Gazdik - Tuesday, January 18, 2011
"Our results support the notion of a content-related effect of cigarette advertisemen ...
- Every Generation Got Its Own Disease
Engage:Teens, Jeffrey K. Rohrs - Thursday, January 13, 2011
For marketers, the message is to admit that we don't know wh ...
- Exploring Mobile Trends For 2011: Social Scrapbooking
Engage:Teens, GianCarlo Pitocco - Thursday, January 6, 2011
The potent mixture of mobile, social, and photo-sharing is going to ...
- Army's Channel One Effort Tells Soldiers' Stories
Marketing Daily, Karl Greenberg - Wednesday, January 5, 2011
The "Dream Strong" web series features an array of soldiers who ha ...