- Gillyard To SVP, Nick/MTVN
MediaDailyNews, - Tuesday, December 18, 2007
Shelly Sumpter Gillyard has been promoted to senior vice president, talent f ...
- More Net Cash Give-Backs On Way?
Around the Net In Media, William Spain - Monday, December 17, 2007
As network ratings continue their slide, more cash give-backs to advertisers m ...
- Addendum: Google TV Ads Claims 13 Million Households, Retains Rick Servaitis
MediaDailyNews, - Monday, December 17, 2007
A Google spokesperson says its Google TV Ads system currently offers ...
- CW Follows NBC, Gives Cash Back To Advertisers
MediaDailyNews, David Goetzl - Monday, December 17, 2007
A second network is returning money to advertisers in the face ...
- Martin To Congress: FCC Will Vote
MediaDailyNews, Erik Sass - Monday, December 17, 2007
Barring any last-minute congressional acrobatics, Federal Communications Commission Chairman Kevin Martin wi ...
- Waterfront Media And Food Network Launch New Web Site
Online Media Daily, - Monday, December 17, 2007
Waterfront Media and the Food Network are teaming to launch a n ...
- Writers' Strike Will Rearrange TV Viewing Habits
Research Brief, Jack Loechner - Monday, December 17, 2007
OTX (Online Testing eXchange) announced results from a survey among the ...
- Spike Wants More "MANswers"
Around the Net In Media, William Spain - Friday, December 14, 2007
Spike TV is ordering up another round of late-night series "MANswers," wi ...
- FCC Chair Wants More Local Programming
MediaDailyNews, Wayne Friedman - Friday, December 14, 2007
Under attack from a number of sectors, FCC Chairman Kevin Martin wan ...
- Younger TV Viewers Record; Older Viewers Wait For Re-runs
Research Brief, Jack Loechner - Friday, December 14, 2007
A new study by The Nielsen Company says that younger adult viewe ...
- Writers Guild Loses Leverage
Around the Net In Online Marketing, Ross Fadner - Thursday, December 13, 2007
The Writers Guild of America is losing ground in its bid ...
- GroupM Backs Addressable TV Ad Firm, Cable Industry Preps Own Initiative
MediaDailyNews, Joe Mandese - Thursday, December 13, 2007
A long simmering battle between TV and the Internet for dominance ...
- Nickelodeon Tops Kids' Demos In 2007
MediaDailyNews, - Thursday, December 13, 2007
Nickelodeon ends 2007 in the No. 1 slot for total viewers ...
- Home Hub: If You Build It, They Will Come
On Media, Diane Mermigas - Thursday, December 13, 2007
The multimedia home hub is a good concept that no one--not ev ...
- TV Critics Junket Falls Victim To Strike
Around the Net In Media, William Spain - Wednesday, December 12, 2007
The writer's strike has led to the cancellation of the TV Criti ...
- Ad Futures: Carlyle Group, H.I.G. Back REVShare
MediaDailyNews, David Goetzl - Wednesday, December 12, 2007
REVShare, a company that offers advertisers access to some 1,500 TV outle ...
- Media X: Strike Broken
MediaDailyNews, Jack Feuer - Wednesday, December 12, 2007
It looks like those tools at the studios and wankers at t ...
- FX Busts 'Box' In First Marketing Campaign
MediaDailyNews, Wayne Friedman - Wednesday, December 12, 2007
FX will look to bust out of the box with its fir ...
- TV Nets Stuck: Strike Ends With New Metrics
On Media, Diane Mermigas - Wednesday, December 12, 2007
The unprecedented woes plaguing the media and entertainment industries come down ...
- JumpTV Signs Distribution Agreements
Online Media Daily, - Wednesday, December 12, 2007
JumpTV, an Internet TV network that syndicates news and other programming fr ...
- Awareness Of Digital TV Shift Rises, 'Over-The-Air' Is Still Out-To-Lunch
MediaDailyNews, Joe Mandese - Tuesday, December 11, 2007
Awareness of the U.S. broadcasting industry's transition to digital spectrum in Februa ...
- Product Placement Works For 'Emotionally Engaging' Programs
MediaDailyNews, Wayne Friedman - Tuesday, December 11, 2007
Branded entertainment for television is almost a 50% business. New research fr ...
- TiVo Success Due To Creative Thinking
Around the Net In Brand Marketing, Thom Forbes - Monday, December 10, 2007
Several promising developments for TiVo--which accounts for about 4 million of t ...
- LIN TV: Builds Biz, Doesn't Sell
MediaDailyNews, David Goetzl - Monday, December 10, 2007
With the economy losing steam, mid-size station group LIN TV indicated ...
- Ads - get out of my lower third!
Notes from the Digital Frontier, Amanda - Thursday, December 6, 2007
Bloggers and professionals in the media industry have been discussing lower-third advertisemen ...
- Cheers & Jeers: Gemstar TV Guide Succumbs To Macro Economics, Acquired Once Again
MediaDailyNews, Joe Mandese - Friday, December 7, 2007
Like the medium it's helped TV viewers navigate for more than ha ...
- ESPNU Looks for User-Generated Content
Online Media Daily, Gavin O'Malley - Friday, December 7, 2007
ESPN's online and cable college-sports network ESPNU has launched an ambitious pl ...
- Net Viewers Watching--But Not TV
MediaDailyNews, Wayne Friedman - Thursday, December 6, 2007
Almost two-thirds of Internet users watch at least some video online ea ...
- Scripps Networks Chooses Maven to Power Online Video Offerings
Online Media Daily, - Thursday, December 6, 2007
Scripps Networks--home of leading lifestyle brands including HGTV, Food Network, DIY Networ ...
- Rush Joins SMS Text Media As Head Of TV
Online Media Daily, - Thursday, December 6, 2007
Herman Rush has been appointed as the new Head of Television wi ...