- DirecTV CEO: Sunday Ticket A 'Loss Leader'
MediaDailyNews, David Goetzl - Wednesday, May 9, 2012
As DirecTV offers another promotion for its Sunday Ticket offering, the company ...
- Lin TV Sees Q1 Gains In Local, Political Revenues
MediaDailyNews, Wayne Friedman - Wednesday, May 9, 2012
Lin TV Corp. witnessed stronger local and political ad revenues in t ...
- Broadcast Nets Down Seasonally, Fox Still Leads
MediaDailyNews, Wayne Friedman - Wednesday, May 9, 2012
With just a couple of weeks left in the broadcast year, t ...
- 'Girls' Is Surprisingly Male
TVBlog, David Goetzl - Thursday, May 10, 2012
Female viewers of HBO's "Girls" might be surprised to learn they a ...
- Meow Mix Survey Grabs Jay Leno
Marketing Daily, Karl Greenberg - Tuesday, May 8, 2012
Del Monte's Meow Mix has released a survey that says 8% ...
- CRE Looks To Improve Diary Measurement
MediaDailyNews, David Goetzl - Tuesday, May 8, 2012
The Nielsen-funded Council for Research Excellence (CRE) said it will look ...
- Cable Coalition Could Enrich NFL
TVBlog, David Goetzl - Wednesday, May 9, 2012
At some point in the next few years, the NFL will beg ...
- ABC, Univision To Create New TV News Network, Venture
MediaDailyNews, Wayne Friedman - Monday, May 7, 2012
Rare are those TV efforts that intend to start up new tradition ...
- Pay TV Revenue Will Grow, Subscribers May Not
MediaDailyNews, Wayne Friedman - Monday, May 7, 2012
Subscription TV -- which accounts for 90% of all U.S. TV hom ...
- Family-Friendly Ad Group Starts Print Campaign
MediaDailyNews, Wayne Friedman - Monday, May 7, 2012
Looking to push more family-friendly prime-time TV programming, the Alliance for Fami ...
- CBS Looks To Centralize Social Media Interaction
MediaDailyNews, David Goetzl - Monday, May 7, 2012
CBS is trying to establish a social media locus for conversation a ...
- TWC Data Might Prove Man Needs Food, Shelter And Cable
TVBlog, David Goetzl - Tuesday, May 8, 2012
Looking for proof that man needs food, shelter and cable? Check o ...
- Viacom's Lucas: Focus On All Fronts, Not NewFronts Or Upfronts
MediaDailyNews, - Monday, May 7, 2012
Perhaps the message the media industry is sending to the marketplace ...
- CBS Inks Post-CEO Production Agreement With Moonves
MediaDailyNews, David Goetzl - Friday, May 4, 2012
CBS Corp. and CEO Leslie Moonves have an arrangement that could provi ...
- Fox Wins Thursday May Sweeps Night, CBS Gets Closer
MediaDailyNews, Wayne Friedman - Friday, May 4, 2012
Closing in on the end of the season, the second week ...
- Nutella Says Facebook Ads Brought Sweeter ROI Than TV
TVBlog, David Goetzl - Monday, May 7, 2012
On the heels of the NewFronts and moving towards the upfronts, Facebo ...
- A Critical Look Back As Upfront Week Approaches
TV Board, Ed Martin - Friday, May 4, 2012
Programming executives at the broadcast networks next week will be locked aw ...
- Nickelodeon Ratings Crash A Mystery, But Content Likely At The Core
TVBlog, David Goetzl - Friday, May 4, 2012
What's at the root of Nickelodeon's ratings trouble? Not even the be ...
- Nielsen: Americans Love TV, Viewing Options Change
MediaDailyNews, David Goetzl - Thursday, May 3, 2012
Nielsen data indicates that Americans continue to love the traditional TV se ...
- HBO Go Positioned For Both Now And Later
TVBlog, David Goetzl - Thursday, May 3, 2012
It startled plenty when Netflix CEO Reed Hastings indicated last year h ...
- Episode 507: Oh Dad, Poor Dad, Both Stepgrandmamas Are Down For The Count And I'm Feeling So Sad!
Mad Blog, - Wednesday, May 2, 2012
Like the Heinz pitch that saved the day ("Some things never change," ...
- DirecTV Launches Digital Unit
MediaDailyNews, David Goetzl - Tuesday, May 1, 2012
Looking to diversify beyond the traditional screen, DirecTV has launched a un ...
- Connected TVs Offer Appetizing Distribution Platform
TVBlog, David Goetzl - Wednesday, May 2, 2012
Connected TVs and over-the-top platforms offer a distribution opportunity that smacks ...
- Leaders & Bleeders: Weather Channel Sunny, CBS A.M. Cloudy
TVBlog, David Goetzl - Tuesday, May 1, 2012
In this month's "Leaders & Bleeders," the Weather Channel celebrates 30 stell ...