- Comcast Rolls Out Deterministic Data For Travel Advertisers
MediaDailyNews, Laurie Sullivan - Thursday, February 12, 2026
A first-of-its kind partnership between Comcast Advertising and Adara brings deterministic-based measureme ...
- Starved For News: People In News Deserts Largely Rely On Non-Journalistic Sources
Publishing Insider, Ray Schultz - Wednesday, February 11, 2026
But many use at least one legacy channel - local TV new ...
- TVision Finds Premium Streamers Generate More 'Attention' Vs. YouTube
Television News Daily, Wayne Friedman - Thursday, February 12, 2026
In prime time, premium streaming apps - including Netflix, Disney+ and H ...
- Roku Claims Strong Q4, Revenue +16%
Television News Daily, Wayne Friedman - Thursday, February 12, 2026
Roku's platform revenue, which is 70-80% advertising, rose 18% to $1.2 billio ...
- Super Bowl LX: Viewing Flat, Wagering Way Up
TV Watch, Wayne Friedman - Thursday, February 12, 2026
Sports betting was up 27% vs. a year ago for the b ...
- What's A Few Billion Dollars More To Deep-Pocketed Ellisons?
TVBlog, Adam Buckman - Thursday, February 12, 2026
The billionaire team of Oracle founder Larry Ellison and his son Dav ...
- Peak TV: After Declines, Rising Again
Advanced TV Insider, Wayne Friedman - Wednesday, February 11, 2026
The rebound on orders is coming across subscription video-on-demand, linear pay ...
- Why Bad Bunny Review Was Bad 'TV Blog'
Red, White & Blog, Joe Mandese - Wednesday, February 11, 2026
There's a reason why music is referred to as the "universal language ...
- NBCU Delivers Second-Biggest Game: 124.9M Viewers
Television News Daily, Wayne Friedman - Tuesday, February 10, 2026
NBCU's NBC TV Network, Peacock - and Telemundo, NBC Sports Digital a ...
- Why Bad Bunny Was Bad TV
TVBlog, Adam Buckman - Wednesday, February 11, 2026
For millions, the tone of Bad Bunny's Super Bowl halftime show w ...
- 2 Super Bowl Ads From NFL Tops In Creative Effectiveness
MAD, Steve McClellan - Monday, February 9, 2026
That's according to an analysis from System1, which also found that ...
- iSpot Goes 'Agentic,' AI Platform Analyzes TV Ads
Television News Daily, Wayne Friedman - Tuesday, February 10, 2026
"Now we are putting our massive proprietary intelligence to work in ...
- NFL, Other Sports Leagues: Selling Games Piecemeal?
TV Watch, Wayne Friedman - Tuesday, February 10, 2026
This past season for the first time, the NFL sold one regular-seas ...
- Affleck Super Bowl Spot With Sitcom Greats Was A Slam Dunkin'
TVBlog, Adam Buckman - Tuesday, February 10, 2026
The spectacle of former sitcom greats co-starring with Ben Affleck in ...
- NewsGuard Sues FTC, Claims Omnicom/IPG Condition Unconstitutional
MediaDailyNews, Wendy Davis - Friday, February 6, 2026
The FTC "is brazenly using its power not for any issue concerni ...
- Ready For Some Football? How About Roasting Some Super Bowl Ads?
Mediapsssst, Richard Whitman - Friday, February 6, 2026
Created by Ralph and Powered by GPT Vision, "SlopBowl" watches alongside yo ...
- Wall-to-Wall Bloomberg: Publisher Launches An Integrated Video Hub
Publishing Insider, Ray Schultz - Sunday, February 8, 2026
The announcement follows gains in viewership in 2025. ...
- Station Stocks Rise: $6.2B Nexstar-Tegna Deal Going Ahead?
Television News Daily, Wayne Friedman - Monday, February 9, 2026
President Trump appeared to reverse his opinion about the deal, saying "the ...
- AI For Legacy Media: The Good, The Bad, And The Emotional
TV Watch, Wayne Friedman - Monday, February 9, 2026
AI could be used to identify viewers who are bored or disinterest ...
- 'Miniature Wife,' Strangest Show At May Upfronts, Coming In April
TVBlog, Adam Buckman - Monday, February 9, 2026
It was the kookiest TV show concept of last spring's Upfronts a ...
- The Super Bowl And The Economics Of Creativity
MediaPost Weekend, Paul Parton - Saturday, February 7, 2026
It may seem paradoxical that something we proactively avoid most of t ...
- Sabio Selects Gladwell To Expand U.K. Reach For CTV Advertising
MAD, Fern Siegel - Thursday, February 5, 2026
Gladwell, who was previously M&C Saatchi Performance global CEO, has 20 yea ...
- Why 'Legendary February' Is The Ultimate Stress Test For Modern B2B
MAD, Keith Turco - Friday, February 6, 2026
This will likely be the most expensive month in advertising history. Y ...
- New Super Bowl Spending Champ: Novo Nordisk
Marketing Daily - Top of the News, Les Luchter - Friday, February 6, 2026
The pharma company enters the Super Bowl with a :90 spot starri ...
- The Worst Obtainable Version Of The Truth
Marketing Politics Weekly, Dan Perry - Friday, February 6, 2026
In the past, lying all the time carried a price. But th ...
- NFL Teams Make 8% Sponsorship Revenue Gains To $2.7B
Television News Daily, Wayne Friedman - Friday, February 6, 2026
The NFL has added 440 new brands across all its teams. T ...
- Marketing For 'Melania'? Across The Political, Messaging Divide
TV Watch, Wayne Friedman - Friday, February 6, 2026
A local theater used a line from "The Art of War" ...
- Prayers For Beloved Savannah Guthrie And Her Mother
TVBlog, Adam Buckman - Friday, February 6, 2026
Savannah Guthrie is no doubt in an unimaginable state of agony ov ...
- GenZ Interested In Health, Fitness Content, Less Likely To Follow Political News
Around the Net In Media, Ray Schultz - Wednesday, February 4, 2026
GenZ is more likely than people in older age categories to wat ...
- Anthropic Unveils First Super Bowl Ad, Seeks SEO Expert
MediaDailyNews, Laurie Sullivan - Wednesday, February 4, 2026
Anthropic, the startup behind Claude, took aim at rival OpenAI in i ...