- What Jon Stewart Said On His First Night Back On 'The Daily Show'
TVBlog, Adam Buckman - Wednesday, February 14, 2024
Stewart -- no spring chicken himself at age 61 -- repeatedly press ...
- Tubi Must Face Video Privacy Claims
MediaDailyNews, Wendy Davis - Monday, February 12, 2024
Ad-supported streaming service Tubi must face claims that it wrongly disclosed informati ...
- Super Bowl Ads With Highest Attention Scores Featured Singing Celebrities
Television News Daily, Wayne Friedman - Monday, February 12, 2024
The highest-performing commercials in attention featured celebrity performers singing - led ...
- New Super Bowl (And TV) Viewing Record: 123.7M Viewers
Television News Daily, Wayne Friedman - Tuesday, February 13, 2024
CBS Sports says 202.4 million viewers watched all or part of Sup ...
- Netflix Schedules 2-Day Immersive Event For Upfront Week
Television News Daily, Wayne Friedman - Tuesday, February 13, 2024
Netflix will present first-look content and a "Netflix Experience" event where media-buyi ...
- MLB Wants To Own RSNs As Streaming Services - Should Other Sports Follow?
TV Watch, Wayne Friedman - Tuesday, February 13, 2024
MLB Commissioner Rob Manfred wants to launch a league-owned D2C streaming servi ...
- CNN's Morning Moves: Who Are These People?
TVBlog, Adam Buckman - Tuesday, February 13, 2024
The question is: How important is the relative fame of TV personaliti ...
- YouTube High-Profile Moments In Ad Formats Lift Brand Visibility
MediaDailyNews, Laurie Sullivan - Friday, February 9, 2024
YouTube First Position Moments help brands ensure that a moment is t ...
- X Strikes Content Deal With The WWE
MediaDailyNews, Colin Kirkland - Friday, February 9, 2024
X announced an exclusive content deal with World Wrestling Entertainment this we ...
- Television, Search Shown Inseparable During Super Bowl
MediaDailyNews, Laurie Sullivan - Monday, February 12, 2024
The stakes were high for advertisers on Sunday - not only ...
- It's Strictly Up To You
Red, White & Blog, Joe Mandese - Monday, February 12, 2024
The Kennedy Jr. spot taps into elder Kennedy's nostalgic appeal, while Tru ...
- AMC Networks' Ad Revenue Sinks 23%, Stock Down 18%
Television News Daily, Wayne Friedman - Friday, February 9, 2024
"AMC Networks has been very focused on cost cuts," says Steven Cahal ...
- Rising Online Sports Gambling: What's The Real TV Viewing Impact?
TV Watch, Wayne Friedman - Monday, February 12, 2024
The NFL, fourth quarter, and Super Bowl continue to be the maj ...
- RFK Jr. Springs A Super Bowl Surprise, While Mark Wahlberg Prays
TVBlog, Adam Buckman - Monday, February 12, 2024
RFK Jr. channeled his uncle, Mark Wahlberg invited us to pray wi ...
- Disney To Build 'Expansive' Fortnite Universe, Invests In Epic Games
MediaDailyNews, Colin Kirkland - Thursday, February 8, 2024
In its biggest commitment yet to the gaming space, Disney is investi ...
- Big Game Ad Claims: Trends, Lessons Learned
MediaDailyNews, Jennifer Santos - Thursday, February 8, 2024
In recent years, BBB National Programs' National Advertising Division has received competiti ...
- New Legacy TV Sports Streaming: Digital-First Media Waiting To Pounce?
TV Watch, Wayne Friedman - Friday, February 9, 2024
What if three major digital-first media companies banded together to form ...
- Dick Wolf Owns 9 Prime-Time Hours With Brand-Extended Shows
TVBlog, Adam Buckman - Friday, February 9, 2024
By next week, nine hours of network prime time -- out ...
- Linear TV Reach Sinks 4%, Daily Linear Viewing Narrows With CTV
Advanced TV Insider, Wayne Friedman - Thursday, February 8, 2024
Linear TV's average daily reach sank 4% to around 57 million hom ...
- Fox Corp. Q4 Cable Ads Sink 23%, TV Ads 19% Lower
Television News Daily, Wayne Friedman - Wednesday, February 7, 2024
Fox Corp. cable TV ad revenue from Fox News Channel in t ...
- Disney Trims D2C Losses 86%, Disney+ Subscribers Slip
Television News Daily, Wayne Friedman - Thursday, February 8, 2024
Disney+ subscribers dropped by 1.3 million globally to 111.3 million, while internation ...
- Why Some Super Bowl Ads Work: Cars, Big Vistas Or John Travolta Singing
TV Watch, Wayne Friedman - Thursday, February 8, 2024
VidMob identified five creative insights for top-performing Super Bowl ads. You mig ...
- Wandering Soul Searcher On CBS Is A Finder Of Lost Lives
TVBlog, Adam Buckman - Thursday, February 8, 2024
"Tracker" -- alias Colton Shaw -- shows up from out of nowhe ...
- Mirroring Gen AI: Marketers Are Now Using It For Content Production
Email Insider, Ray Schultz - Wednesday, February 7, 2024
Spending on creative and content spend for video-driven chanels should hit $ ...
- DOOH Video Climbing In Ad Spend
MediaDailyNews, Laurie Sullivan - Tuesday, February 6, 2024
Advertisers are increasing their use of short-form vertical video content from soci ...
- Expedia Group Is Netflix's First Global Advertising Partner
Television News Daily, Wayne Friedman - Tuesday, February 6, 2024
Expedia is embarking on a multi-country ad campaign on Netflix's ad-supported pl ...
- Commercials Of Super Bowl Past: Oh, The Sadness Of It All
TVBlog, Adam Buckman - Wednesday, February 7, 2024
Another Super Bowl Sunday is just days away and, as always, t ...
- Samsung Ads Decode FAST, Points To Local News As Turning Point
MediaDailyNews, Laurie Sullivan - Monday, February 5, 2024
FAST TV channels and services are seeing a transformative shift, challenging t ...
- NFL, Paramount, Gamefam To Launch SpongeBob Super Bowl Event On Roblox
MediaDailyNews, Colin Kirkland - Monday, February 5, 2024
The metaverse quest will be live on Paramount and Gamefam's SpongeBob Simulat ...
- Top Betting Brands' Ad Spending Approaches $1B
Television News Daily, Wayne Friedman - Monday, February 5, 2024
Sports wagering and gambling brands continue to increase their spending to near ...