- Who Won The VP Debate? Prediction: It Won't Really Matter
Red, White & Blog, Ed DeNicola - Monday, October 7, 2024
Ask a Democrat and the answer is Walz. Ask a Republican a ...
- TikTok Must Face Privacy Claims Over In-App Browser
MediaDailyNews, Wendy Davis - Thursday, October 3, 2024
TikTok users can proceed with a lawsuit alleging the company logged t ...
- Redesigned Gmail Service Will Help Consumers Track Purchases, Reservations
Email Insider, Ray Schultz - Thursday, October 3, 2024
The dynamic new Gmail summary cards - already appearing in Android a ...
- Bad Means Better
Planning & Buying Insider, J. Walker Smith - Wednesday, October 2, 2024
Finding value in low consumer satisfaction is not how marketers think. B ...
- Putting The Customer On The Map: How Brands Track The Journey
Email Insider, Ray Schultz - Thursday, September 26, 2024
Customer-experience (CX) professionals report less challenges in measuring and tracking effectiveness ...
- Reigning Cats & Dogs (But Not By Much)
Red, White & Blog, Joe Mandese - Tuesday, September 24, 2024
Six weeks before the election Trump continues to dominate the news cycl ...
- Ad Industry Seeks Veto Of California Bill Mandating Browser-Based Opt-Out Signals
MediaDailyNews, Wendy Davis - Monday, September 16, 2024
The ANA, IAB, 4As and others are asking California Governor Gavin News ...
- Influencers, Creators Gain Conversion, Engagement, Bid Rate Data On Campaigns
Data & Programmatic Insider, Laurie Sullivan - Monday, September 16, 2024
Humanz drops a tracking pixel on every company's site it works wi ...
- Ad Blockers: Why Consumers Turn Them Off
MediaDailyNews, Laurie Sullivan - Wednesday, September 4, 2024
More users are looking past the convenience of paying to remove a ...
- California Senate Approves Bill Requiring Browser Developers To Offer Opt-Out Tool
MediaDailyNews, Wendy Davis - Wednesday, August 28, 2024
The ad industry opposes the bill, which would require Google, Apple, Microso ...
- Capital One Hit With Privacy Suit Over Online Trackers
MediaDailyNews, Wendy Davis - Tuesday, August 27, 2024
The bank allegedly "knowingly and secretly" installed trackers on its website, fo ...
- It's The News Cycle, Stupid
Red, White & Blog, Joe Mandese - Wednesday, August 28, 2024
Polls and prediction markets and forecast models, oh my! The truth ...
- Manulife/John Hancock Makes The Case For Increased Media Spend
Performance Marketing Insider, Laurie Sullivan - Monday, August 26, 2024
Manulife/John Hancock brought measurement in-house and invested in its first global bra ...
- Ipsos: Kamala Achieves Democratic First, Gets More Attention Than Trump
Marketing Politics Weekly, Joe Mandese - Wednesday, August 21, 2024
"In the last month, Harris has actually beaten him two- or three-to-o ...
- Court Resurrects Chrome Users' Privacy Suit Over Tracking
MediaDailyNews, Wendy Davis - Tuesday, August 20, 2024
Siding against Google, a federal appellate court on Tuesday revived a priva ...
- Late Media Payments Remain Near Recent Highs, Sentiment Improving
MediaDailyNews, Joe Mandese - Tuesday, August 20, 2024
While late payments haven't bottomed out yet, they have reached a platea ...
- Apple Feature To Control Distraction Needs A Transparent Reporting Tool
MediaDailyNews, Laurie Sullivan - Wednesday, August 7, 2024
Publishers may want to urge Apple to give them a reporting to ...
- Patreon Settles Video Privacy Battle For $7.25 Million
MediaDailyNews, Wendy Davis - Monday, August 5, 2024
Patreon has agreed to pay $7.25 million to settle claims it violat ...
- NY AG: Privacy Control 'Effectively Broken' On Popular Commerce Sites
MediaDailyNews, Wendy Davis - Tuesday, July 30, 2024
"Visitors to these websites who attempted to disable tracking technologies would neverthele ...
- Cookies Live: But There May Not Be Cause For Celebration
Publishing Insider, Ray Schultz - Monday, July 29, 2024
Publishers and marketers still must contend with loss of efficiency and t ...
- What's The Secret To A Great Cookieless Targeting Announcement... Timing!
Planning & Buying Insider, Joe Mandese - Thursday, July 25, 2024
Just days after Google scrapped plans to do away with cookies, Hav ...
- 33% Decline In CPMs Seen In Sandbox-Enabled Impressions
Data & Programmatic Insider, Laurie Sullivan - Monday, July 8, 2024
Index Exchange product team members outlined the reasons they believe Google's Priva ...
- Meta Defeats Claim It Wrongly Collects Data About Drivers
MediaDailyNews, Wendy Davis - Friday, July 5, 2024
Siding with Meta Platforms, a federal judge has dismissed a lawsuit allegi ...
- Coalition Of States Sides Against Shopify In Privacy Battle
MediaDailyNews, Wendy Davis - Wednesday, July 3, 2024
More than two dozen attorneys general are urging a federal appeals cou ...
- EU Regulators Crack Down On Meta's Pay-For-Privacy Model
MediaDailyNews, Wendy Davis - Tuesday, July 2, 2024
The European Commission has made a preliminary finding that Meta Platforms violat ...
- Ad Industry Blasts Possible National Ban On Behavioral Ads
MediaDailyNews, Wendy Davis - Monday, June 24, 2024
The most recent iteration of the American Privacy Rights Act, released la ...
- Google Sued Over Data Collection From DMV
MediaDailyNews, Wendy Davis - Tuesday, May 28, 2024
Google allegedly used analytics code to collect personal information from a Californ ...
- Minnesota Lawmakers Pass Opt-Out Privacy Bill
MediaDailyNews, Wendy Davis - Monday, May 20, 2024
If enacted, the bill would give residents the right to reject t ...
- Hitting The Gift Mark: A Way To Measure B2B Campaigns
Email Insider, Ray Schultz - Monday, May 20, 2024
Tracking and reporting features are added to the Giftsenda platform. ...
- Patreon Agrees To Settle Video Privacy Battle
MediaDailyNews, Wendy Davis - Monday, April 29, 2024
Patreon has agreed to settle claims that it violated a 36-year-old feder ...