- TfL Promises "Bold New Approach" To Outdoor
Around the Net In MAD London, Sean Hargrave - Tuesday, March 8, 2016
Transport for London said it has experienced a "quantum leap" in i ...
- Elizabeth Line Announcement Gets Positive Social Response
Around the Net In MAD London, Sean Hargrave - Thursday, February 25, 2016
Crossrail's rebrand to the Elizabeth Line, in honour of the current monarc ...
- O2 Opens Up Mobile Data For Better London Underground Targeting
Around the Net In MAD London, Sean Hargrave - Tuesday, February 16, 2016
Telefonica is opening up phone usage and browsing data from its ...
- Uber Seeks UK Creative Shop
Around the Net In MAD London, Sean Hargrave - Thursday, February 4, 2016
Uber is looking for a creative agency in the UK as ...
- AEG Gets A Ride From Lyft With Venue Deal
Marketing Daily, Karl Greenberg - Tuesday, December 15, 2015
Andrew Klein, SVP of global partnerships at AEG tells "Marketing Daily" th ...
- Travel Search Engine Kayak To Sponsor Free London Transport On New Year's Eve
Around the Net In MAD London, Sean Hargrave - Tuesday, December 8, 2015
TfL will also run a joint advertising campaign with Kayak to promo ...
- London Car Pool Launch Should Spell End Of Car Ownership, Uber Boss Claims
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
The hi-tech taxi firm Uber has claimed that no one should "bothe ...
- Heathrow Calls Ad Agency Review
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
Heathrow is seeking a creative agency ahead of an advertising push. Oystercatche ...
- Google It: New Virgin America Pre-Booking Tactic Lets Flyers See Inside Their Plane
MAD, Larissa Faw - Friday, November 13, 2015
The "Seat View" Campaign, developed with agency Eleven, utilizes Google Street Vi ...
- Beacons Connect Transit Workers to Convey Customer Informaton
Around the Net in IoT, Chuck Martin - Friday, November 13, 2015
Bluetooth and iOS devices are being deployed across parts of London's ra ...
- Why Messaging Must Reflect That No Two Customer Journeys Are The Same
London Blog, Sean Hargrave - Thursday, November 12, 2015
Brands can learn from how Heathrow has been building a single vi ...
- American Airlines Chooses Crispin, MediaCom For Global Ad, Media Chores
MAD, Steve McClellan - Tuesday, October 27, 2015
The selections came after a review that began in July and ju ...
- For Chicago Launch, Uniqlo Takes The Train
Marketing Daily, Sarah Mahoney - Wednesday, October 21, 2015
"Unless they've traveled outside Chicago, not a lot of people are famili ...
- Huge Court Victory For Uber Over London's Black Cabs
Around the Net In MAD London, Sean Hargrave - Friday, October 16, 2015
Black cab drivers had argued that by using GPS signals to calcula ...
- JCDecaux To Launch 1,000 Digital Screens At London Bus Shelters
Around the Net In MAD London, Sean Hargrave - Thursday, October 8, 2015
JCDecaux will take over London's bus shelters in January and will sta ...
- Petition For TfL To Leave Uber Alone Gets 100k Signatures
Around the Net In MAD London, Sean Hargrave - Friday, October 2, 2015
Transport for London (TfL) announced yesterday that it will launch a consultati ...
- BA Poaches Avis Marketer For Customer Experience Director Role
Around the Net In MAD London, Sean Hargrave - Monday, September 14, 2015
BA has appointed Avis marketer Troy Warfield as its new director ...
- Network Rail Claims Stations Are Sales Rooms Of The Future
Around the Net In MAD London, Sean Hargrave - Wednesday, September 9, 2015
Across its 18 managed stations, Network Rail saw like-for-like sales rise ...
- Black Cabs To Get Beacon Technology
Around the Net In MAD London, Sean Hargrave - Tuesday, September 8, 2015
Advertisers will be able to reach smartphone users in the backseat ...
- London's Black Cabs Fight Uber With Discounts On Rival App
Around the Net In MAD London, Sean Hargrave - Wednesday, September 2, 2015
London's iconic black cabs have decided to defend the streets of t ...
- Emirates Signs Up Jennifer Aniston For Global Awareness Campaign
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
Emirates has landed Hollywood actress Jennifer Aniston to front a new maj ...
- IPG Wins Global LATAM Airlines Group Account
MAD, Steve McClellan - Monday, August 10, 2015
The scope of work includes planning, creative, media, performance, social networks a ...
- TfL Replaces Clear Channel With JCDecaux For "World's Biggest" Bus Shelter Contract
Around the Net In MAD London, Sean Hargrave - Friday, August 7, 2015
JCDecaux will take over what TfL describes as the world's biggest b ...
- Uber Gets $100 Million Injection From Microsoft
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 4, 2015
Microsoft has agreed to invest about $100 million in Uber Technologies, reports Bloomber ...
- It's A Wrap: New Uber-Type Platform Connects Brands, Drivers
MAD, Steve McClellan - Tuesday, July 28, 2015
The platform is from startup Wrapify which has commenced operations in hometo ...
- Clear Channel Airports, Monster Partner For Interactive 'Humans' Ads
MediaDailyNews, Erik Sass - Friday, July 24, 2015
Clear Channel Airports and Monster Media are joining forces to mount high-visibili ...
- Transport For London Most Popular For Apple Pay Usage
Around the Net In MAD London, Sean Hargrave - Tuesday, July 21, 2015
Transport for London's (TfL) bus, tube and rail network proved the mo ...
- Eurostar Consolidates Media Duties With Dentsu Aegis Network
MAD, Steve McClellan - Monday, July 13, 2015
Eurostar had already worked with Dentsu-Aegis Network's 360i for SEO services. T ...
- American Airlines Promotes New York To London Business Class Route With 'The Week'
Around the Net In MAD London, Sean Hargrave - Friday, July 10, 2015
American Airlines has launched a campaign with The Week, owned by Denn ...
- Uber Pushes Cab Share Feature To Ease Underground Strike Stress
Around the Net In MAD London, Sean Hargrave - Thursday, July 9, 2015
To help commuters survive the London Underground strikes relatively stress-free, ride-hailing a ...