Tag results for "trends"
- Companies Spend Little On Mobile InitiativesFew companies have developed strategies that are specific to mobile devices. Le ...
- The Whole Story - Sport and Social ViewingSport has long been social currency. If you're unable to talk abo ...
- Study: Political Truth Is MIA, Viewers Trust CNN, FacebookOn the eve of the first presidential political debate, Interpublic's McCann Ericks ...
- Lazarus: Have Passion For Advertising, Promote More WomenLove it or leave it. That was the advice offered by form ...
- 181 Magazines Launch So Far In 2012 One hundred and eighty-one new magazines launched In the first nine mont ...
- African-American Millennials Watch Less TV Than EldersYoung African-American viewers watch less TV than older African-American baby boomers. Niels ...
- Goodbye, Supercenters: Retail Will Get Focused, Adaptable A new report from PwC US and Kantar Retail, "Retailing 2020," whi ...
- Risk Is RelativeThe sad truth is that most advertising stinks. It's unmemorable, instantly forgettabl ...
- Software Is Eating MarketingWith the explosion of digital marketing, it is clear that technology ...
- WPP: Brand Agencies Confront 'Slowdown,' China CriticalDespite slow growth in the U.S. and Europe, WPP's Martin Sorrell sa ...
- Parents Rely On Mobile For Shopping, Kids' EntertainmentParents love mobile's versatility. Seventy percent of parents like purchasing items f ...
- TVB President Defends TV 'Value Proposition'TVB president Steve Lanzano challenges blogger Henry Blodget on his claim th ...
- Print Ad Spend Lags Other MediaPrint ad spending continued to dwindle in the first half of 201 ...
- Prediction: Digital Shops WIll DisappearSpecialized digital shops will eventually disappear because digital, in all its myri ...
- Newspaper Revenues Slide Again, Online Remains SluggishThere will be no reprieve for the newspaper industry in 2012, judgi ...
- For 18-34s, Social Media Can Jump-Start TV ViewingA new study says social media "disproportionately impacts the viewing behaviors ...
- Mobile Wallet Is Expanding, But Hype Doesn't Match RealityMobile payments' future is bolstered by reports that Google now supports a ...
- Advance Cuts More Newspaper SchedulesThe controversial changes at the "New Orleans Times-Picayune," where the publishing schedu ...
- Wine Consumption On The RiseThe wine industry maintained an upswing to mark 18 years of growt ...
- Marketing or Design Thinking?As the trend toward greater consumer control and interaction around messages grow ...
- NPD: Americans Eating Smaller Regular Meals U.S. consumers are actually less likely to skip breakfast, lunch and dinn ...
- Viewers Trust Local TV MostIn a continuing era of declining trust in news, local TV ne ...
- Ragu Ad Joins Risque Trend There was an online ad from General Mills for Fiber One browni ...
- Florida Tourism Industry on Pace for Record Year Florida is reporting healthy visitor numbers for the second quarter. According ...
- The Whole Story: Media And The Daily CommuteWhether consumed while traveling, just before leaving or arriving home, or ju ...
- Technology - It's TransitionalAll technology is transitional. From the spear to the rifle; the hor ...
- Uncommon Sense: Addiction As ModeratorOur addiction to all things media and all things digital has obliterat ...
- London 2012 - Ultimate Disruption?With all the shenanigans over in London right now surrounding the Olymp ...
- Hispanics Embrace Mobile, Raise Purchasing PowerHispanic consumers are tech trendsetters domestically -- or, at least, that's h ...
- Media Billings For Holding Cos. DoubleHolding company media agency billings have doubled over the past 10 yea ...
