- Nielsen Surveys Hard-To-Reach Audience: Its Own Clients, Findings May Be Released Next Week
MediaDailyNews, Joe Mandese - Friday, July 11, 2008
The TV industry's top researcher has quietly conducted some client research ...
- Nissan, Sprint Sponsor 'Heroes' Web Series
MediaDailyNews, David Goetzl - Friday, July 11, 2008
NBC.com's "Heroes" Web series "Going Postal" will go live July 14. T ...
- Nissan, Sprint, On Board For Heroes' Webseries
Online Media Daily, - Friday, July 11, 2008
NBC.com on Thursday announced that the "Heroes" webseries "Going Postal" will ...
- More Adults Online, But Kids Consuming More Content
Research Brief, Jack Loechner - Friday, July 11, 2008
Nielsen Online recently announced that per person, kids consumed more streams th ...
- I Want My MTV: Will Any Other Generation Be Defined By Television Again?
TV Board, Frank S. Foster - Friday, July 11, 2008
For me social activism first became relevant during the summer of 198 ...
- Local TV Stations Will Reward Viewer-Created News Videos: Can You Tell?
TV Watch, Wayne Friedman - Friday, July 11, 2008
For some time, local TV news stations have looked to enlist loc ...
- Double Fault
Publishing Insider, Ari Rosenberg - Thursday, July 10, 2008
One highlight of this past holiday weekend for me, was watching ...
- When Does Too Much of a Good Thing Turn Around and Bite You In The Citizens-of-Humanity-Jeans-Clad A**?
TV Board, Lydia Loizides - Thursday, July 10, 2008
It begins with a piece that I believe is important that everyo ...
- YouTube Needs Bigger Bait To Attract Big Fish
TV Watch, Wayne Friedman - Thursday, July 10, 2008
Billions of Internet videos everywhere. But for big TV advertisers, there's litt ...
- WSJ's Mossberg Appears On Sibling Fox Biz
Around the Net In Media, Joan Voight - Wednesday, July 9, 2008
It was only a matter of time after Fox boss Rupert Murdo ...
- Why Can't I Teach The New TiVo My Old Tricks?
TV Board, Michelle Prieb - Wednesday, July 9, 2008
My 2-year-old TiVo's hard drive died an unexpected death a while bac ...
- Fox News: Distorting Pictures For Fun And Buzz
TV Watch, Wayne Friedman - Wednesday, July 9, 2008
TV news networks can distort the truth. Fox News now says ...
- TV Screen Remains Most Seen, Nielsen's First '3 Screen' Data Shows Web, Mobile Gaining Too
MediaDailyNews, Joe Mandese - Tuesday, July 8, 2008
A day after officially announcing plans to provide so-called "total audience measureme ...
- 'Catch 21' Moves From Net To TV
MediaDailyNews, - Tuesday, July 8, 2008
GSN will premiere "Catch 21", a 40-episode-series, starting July 21. ...
- As Canoe Paddles Forth, Is Video on Demand In The Wake?
TV Board, Mitch Oscar - Tuesday, July 8, 2008
During the 2002/03 broadcast season I was fortunate to have consulting agreemen ...
- Pitching Strike.tv: Looking For Fewer Curveballs
TV Watch, Wayne Friedman - Tuesday, July 8, 2008
A new Web site, Strike.tv, was started as a result of la ...
- Car Buyers Use Web To Research TV
MediaDailyNews, - Monday, July 7, 2008
To reach car buyers, it helps to tie online content to televisio ...
- Media Survival: Avoid Obsolescence
On Media, Diane Mermigas - Monday, July 7, 2008
Media companies -- in particular, broadcasters, cable operators and content creators ...
- NBC's Under-The-Radar Campaign Hits Musical Marketing Notes
TV Watch, Wayne Friedman - Monday, July 7, 2008
NBC might be chiming in on finding a new marketing tag li ...
- TV Nets Learn Big Dramas Still Pay Off
Around the Net In Media, Joan Voight - Thursday, July 3, 2008
Could it be that reality TV is over-hyped? While the future ...
- TV Stations Turn Blind Eye To Ad Revenues -- Every Other Year
TV Watch, Wayne Friedman - Thursday, July 3, 2008
The good news? Presidential candidates will spend more money on advertising th ...
- Sci-Fi's Adam Stotsky Moves to NBC Entertainment
Around the Net In Media, Joan Voight - Wednesday, July 2, 2008
NBC Universal is promoting Adam Stotsky, Sci-Fi Channel marketing executive, to preside ...
- TiVo To Launch Service In Australia
MediaDailyNews, - Wednesday, July 2, 2008
TiVo is going Down Under. The DVR marketer has joined with Sev ...
- Starz Shuffles Top Management
MediaDailyNews, - Wednesday, July 2, 2008
Starz has reportedly switched management gears. ...
- Are Protesters Bored With Complaining About TV -- Or Just On The Beach?
TV Watch, Wayne Friedman - Wednesday, July 2, 2008
Are TV protesters giving up? Can't they find some profane, scandal-laden, moral-robbin ...
- One-Third Of Online Adults Sample Web TV
Around the Net In Media, Joan Voight - Tuesday, July 1, 2008
About 35% of adult broadband users said they had watched one ...
- Whose Box Is It Anyway: 'It's Not A TiVo'
TV Board, Mitch Oscar - Tuesday, July 1, 2008
Recently, my cable operator, Comcast, has been contacting its triple-play subscribers ...
- Have You Hugged Your Oil Company Today?
TV Watch, Barry Friedman - Monday, June 30, 2008
Here in Oklahoma, we have the OERB, the Oklahoma Energy Relations Boa ...
- Court Opens Door For More Cable Franchises
Around the Net In Media, Joan Voight - Monday, June 30, 2008
...
- ESPN's 360-Degree Turn From Cable TV As Usual
TV Watch, David Goetzl - Monday, June 30, 2008
Last Thursday night, ESPN offered up a considerable menu of simultaneous li ...