- TeleFutura Debuts VOD Channel
Around the Net In Media, Fern Siegel - Monday, January 24, 2011
Spanish-language network TeleFutura has launched TeleFutura On Demand with most U.S. distributor ...
- Variety Is Spice Of Life For BMW's X3 Bowl Ads
Marketing Daily, Karl Greenberg - Monday, January 24, 2011
BMW wants people to know that its new X3 crossover comes ...
- Jackson Hewitt Expands Walmart Relationship
Marketing Daily, Tanya Gazdik - Monday, January 24, 2011
As Walmart's exclusive provider of in-store tax preparation services, Jackson Hewitt ...
- Miller Heads NBC Sports Agency
MediaDailyNews, Wayne Friedman - Monday, January 24, 2011
With Comcast adding many TV sports properties to the NBC Universal m ...
- Syndication Execs Debate Future Of Turbulent First-Run Market
MediaDailyNews, David Goetzl - Monday, January 24, 2011
A top syndication executive said first-run hits can give a station "mo ...
- Olbermann's Exit May Cost MSNBC Ad Revs
MediaDailyNews, Wayne Friedman - Monday, January 24, 2011
MSNBC might feel a little pinch from advertisers now that Keith Olbermann ...
- Sunbeam Drops Trade Claim, Pursues Monopoly Charge
MediaDailyNews, David Goetzl - Monday, January 24, 2011
Sunbeam Television, which owns the Fox station in Miami, has dropped t ...
- Can the New Comcast NBC Universal Get Social?
On Media, Diane Mermigas - Friday, January 21, 2011
The newly merged Comcast NBC Universal's biggest problem isn't outmoded prime-time ratin ...
- The Emperor Has No Clothes, But We Have Our 'Skins'
TV Board, Bob DeSena - Tuesday, January 25, 2011
It was my intention today to provide a rationale for the "convergenc ...
- With Brand-Builder Olbermann Gone, MSNBC Heads Into Uncertain Territory
TV Watch, Wayne Friedman - Tuesday, January 25, 2011
It wasn't called The KOTV News Network: Keith Olbermann TV. But ...
- CBS Moves Slowing Into Streaming Deals, Netflix Eager To Sign
TVBlog, David Goetzl - Tuesday, January 25, 2011
It's hard to argue with Leslie Moonves' strategy to restrict digital distributi ...
- An Integrated Approach To Online Video And Social Media Marketing
Video Insider, David Murdico - Tuesday, January 25, 2011
There's a wealth of information available contrasting online video advertising and broadca ...
- Broadcasters Should Rush Mobile DTV
Around the Net In Media, Fern Siegel - Sunday, January 23, 2011
Mobile DTV is poised to become a potent new offering in ...
- Oprah To Bring Documentaries To OWN
Around the Net In Media, Fern Siegel - Sunday, January 23, 2011
Media mogul Oprah Winfrey vowed to bring documentary movies into homes acro ...
- Marketers: It's A Matter Of Time
Marketing Daily, Mitch Burg - Monday, January 24, 2011
Scheduling communications to coincide with the time or day impacts both t ...
- What A Job: FINS.com Launches Multimedia Effort
Marketing Daily, Aaron Baar - Friday, January 21, 2011
A year after a relatively quiet launch to serve financial services professional ...
- Taco Bell Pulls Ads From Risque Teen Show
Marketing Daily, - Friday, January 21, 2011
Taco Bell, under pressure from a threatened boycott of the chain launch ...
- Adap.tv Strikes Flingo Deal To Better Monetize TV
MediaDailyNews, Wayne Friedman - Monday, January 24, 2011
Looking to capitalize on the big potential advertising marketplace of new Internet-connect ...
- Cable Shocker: Olbermann Exits MSNBC's 'Countdown'
MediaDailyNews, Fern Siegel - Saturday, January 22, 2011
The news was unexpected and reverberated throughout the cable world: Keith Olberma ...
- Peacock Plumage: NBC 4Q Profits Soar 38%
MediaDailyNews, Wayne Friedman - Friday, January 21, 2011
Looking even better for Comcast -- as the company will close ...
- Litton, Tribune Broadcast Provides 'Direct Access'
MediaDailyNews, - Saturday, January 22, 2011
Litton Entertainment and Tribune Broadcasting are partnering in the national launch ...
- CMT Launches Multiplatform Marketing Push For 'Working Class'
MediaDailyNews, David Goetzl - Friday, January 21, 2011
As it moves into the comedy genre, CMT is deploying a marketi ...
- IFC Drives 'Portlandia' With Zipcar, Aloft
MediaDailyNews, Fern Siegel - Friday, January 21, 2011
IFC is big on corporate alliances -- the latest with Aloft a ...
- Got Ideas? Feel Like Innovating? TV Needs You
TV Board, Mark Lieberman - Monday, January 24, 2011
Consider this: For all the talk about how many advertising dollars a ...
- MTV Programming: Always Looking For New Ways To Get Some Skin In The Game
TV Watch, Wayne Friedman - Monday, January 24, 2011
The scandal around "Jersey Shore"? All that seems quaint now -- especial ...
- Clash of the Titans: Silverman vs. Zucker
TVBlog, David Goetzl - Monday, January 24, 2011
At NAPTE, Jeff Zucker and Ben Silverman spoke candidly about their future ...
- Anheuser-Busch Puts Stella Artois In Super Bowl Lineup
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 21, 2011
For the first time the company will promote an import beer. A ...
- NFL Nixes Toyota Ad Showing Football Players Ramming Helmets
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 21, 2011
The NFL censored an ad from Toyota that touts the automaker's safe ...
- Bromstad Out At NBC
Around the Net In Media, Fern Siegel - Friday, January 21, 2011
Angela Bromstad is leaving her post as head of prime-time entertainment ...
- Euronews Plans BBC, CNN Rival
Around the Net In Media, Fern Siegel - Friday, January 21, 2011
International news TV channel euronews plans a major expansion centered around ...