Tag results for "tv" for March 2011
- Women At NBCU Board Adds Marketing, Media Execs Women at NBCU, an advisory board begun in 2009 to provide insigh ...
- Broadcast Losing Ground, Cable GainsBroadcast ratings erosion continues to tug at the big networks -- do ...
- Cartoon Network Debuts 13 Shows, New WB PartnershipAs it moves into the kids' upfront market, Cartoon Network said ...
- Weather Channel, Home Depot Launch Addressable AdsHome Depot is launching a type of addressable advertising campaign on t ...
- 'NCIS' Powers CBS TuesdaysIn a switch of their rerun modes, it was CBS' turn ...
- Personality-Driven 'Networks': It's All In the Definition Does one name and one brand always equal one "network"? Sounds li ...
- Comcast Pathetic in Looking to Rig Ballot in 'Worst Company in America' VoteComcast has engaged in chicanery to avoid again being tabbed the "Wor ...
- Glenn Beck, The Brand?How can Glenn Beck, whose contract with the Fox News Channel wi ...
- Media Makeover: Arming Liberal Pundits For On-Air Battles With Right WingThe Washington Post's Jason Horowitz provides a fascinating behind-the-scenes look at Med ...
- Social Media Means More Than Social Channels "Facebook and Twitter audiences report themselves to be frequent recommenders in eve ...
- Dueling Brain Standards Leaves Ad Researchers Scratching Their HeadsA surprising behind-the-scenes drama unfolded on stage late Tuesday during a much-anticipat ...
- Harmelin Goes Nuts, Lands Blue DiamondPhiladelphia-based Harmelin Media has landed the TV planning and buying account f ...
- 'Dancing' Glides Into Strong PositionThe new season of ABC's "Dancing with the Stars" lifted the netwo ...
- Univision Taps Lazarus To Head Sales For Its New NetworksIn the latest sign that it plans to launch several new network ...
- TV Advertising Most InfluentialAccording to Deloitte's fifth edition "State of the Media Democracy" survey, 7 ...
- Media Insights Q&A: Jo Holz Jo Holz is one of the leading researchers in the industry toda ...
- Paying For Anything On The Internet? No One Is Really Buying -- Or Selling It -- Too Well YetIf the way Europeans treat paid digital content is any harbinger ...
- Census Chief Might Help Networks With Research KnowledgeAt some point after all the results come in from the 20 ...
- Adobe Pass Wants to Turn On TV EverywhereJust in time for the mounting controversy over TV properties landing ...
- 'Mad Men' THIS Close To Renewal, Timeline Of Return UncertainSounds like "Mad Men" creator Matt Weiner is getting close to ...
- New York Public TV Station Gets Into Local News BizAs part of an initiative to make "local connections," New York City-ar ...
- NCAA 'Madness' Online Viewing Up 47%A clue that traffic for the online streaming of NCAA tourney gam ...
- NBC TV Relies On 'Talent' And 'Voice'NBC hasn't had much luck in the regular season for the la ...
- TV Land Greenlights 3 Original SeriesTV Land, which has been laughing all the way to the ratin ...
- Comcast Could Begin To Unlock NBCU Value With Theme Parks Comcast's challenge to unlock the value of non-core or declining assets h ...
- The Resurgence Of... Research? As the Advertising Research Foundation opens its 75th Anniversary Annual Convention th ...
- Is 'Glee' Good For Marketing The Music Industry -- Or Is The Music Industry Good For 'Glee'? What's the marketing problem with "Glee" for some musicians? Not everyone ...
- Neuroscience Offers Advertisers Promise But More Time NeededWherever the burgeoning excitement around how neuroscience can improve advertising effectiveness lead ...
- What Do Blockbuster And HBO Have In Common? Interesting analysis of the news that Netflix has confirmed its deal ...
- U.S. News Outlets Discover There's A Big World Out There -- And It's HurtingHave you noticed that news about Libya seems to have pushed a ...
