- You Say Documentary? I Say Reality! (Let's Call The Whole Thing Off)
TV Watch, Wayne Friedman - Tuesday, August 14, 2012
Documentary shows and reality shows: Know the differences between them? The N ...
- 14M Viewer Messages: How A Favorite TV Show In India Uses Data
Around the Net In Media, Phyllis Fine - Monday, August 13, 2012
The producers of the highly rated Indian show "Satyamev Jayate" process ...
- Walgreens Campaign Touts Its History Of Innovation
Marketing Daily, Aaron Baar - Saturday, August 11, 2012
A 30-second spot begins by showing Charles Walgreen founding his namesake sto ...
- TV Ads: Out With The Old, In With HD
Marketing Daily, Karl Greenberg - Monday, August 13, 2012
Old-fashioned, standard-definition TV ads are outnumbered. National advertisers who haven't yet mov ...
- NBC's Prime Olympic Ratings Lower, Cable Network Gets Record Viewers, Streams
MediaDailyNews, Wayne Friedman - Friday, August 10, 2012
NBC's prime-time numbers dropped again as its three-hour prime-time coverage for "X ...
- London Olympics Live Streams Triple Beijing, Mobile Drives Young Demos
Mobile Marketing Daily, Mark Walsh - Monday, August 13, 2012
With mobile devices driving double-digit growth in kid and teen segments, N ...
- More Than Multi-Screening: Olympics Viewers Crafting Their Own Personalized Coverage
MoBlog, Steve Smith - Monday, August 13, 2012
UK viewers not only use mobile to track the Games wherever th ...
- TV's Olympic-Sized -- And Smaller -- Period Of Adjustments
TV Watch, Wayne Friedman - Monday, August 13, 2012
AMC Networks has figured out how to make an easy adjustment ...
- African-American-Targeted UBC-TV Set To Launch
Around the Net In Media, Phyllis Fine - Friday, August 10, 2012
Urban Broadcasting Co. will launch as a video-on-demand channel on Time-Warner, Comca ...
- Google Fiber Could Be Biggest Threat To Pay TV
Around the Net In Media, Phyllis Fine - Friday, August 10, 2012
Google Fiber will be a real threat to pay TV operators ...
- Subaru 'Love' Brings New Ads, New Charities
Marketing Daily, Karl Greenberg - Thursday, August 9, 2012
Subaru has launched two new ads to support its new campaign, "Support ...
- Dish Takes Stake In Rentrak, Agrees To Supply Data Exclusively
MediaDailyNews, David Goetzl - Thursday, August 9, 2012
Dish Network has taken a 7% stake in Rentrak, while agreeing ...
- AMC Networks Posts Q2 Revenue Increases
MediaDailyNews, Wayne Friedman - Thursday, August 9, 2012
AMC Networks -- even with some carriage issues -- still posted double-dig ...
- Sundance Goes To 'Work,' Ups Reality Push
MediaDailyNews, Fern Siegel - Thursday, August 9, 2012
Unemployment is clearly a talking point in an election year. Sundance wi ...
- NBC's 'Go On' Benefits From Olympic Lead-In
MediaDailyNews, Wayne Friedman - Thursday, August 9, 2012
NBC's unusual commercial-free debut of new comedy "Go On" during the Lond ...
- Cartoon Network Puts Toons/Games Multitasking On One Mobile Screen
MoBlog, Steve Smith - Friday, August 10, 2012
Is Turner's new Cartoon Network app just caving to limited attention spa ...
- Will The Combination Of 'General Hospital' And 'Katie' Make ABC's Afternoons Hot Again?
TV Board, Ed Martin - Friday, August 10, 2012
We're one month away from the series premiere of Disney-ABC Domestic Television ...
- Why Does Dish Limit Its Dropping Logic To AMC Networks?
TV Watch, Wayne Friedman - Friday, August 10, 2012
Dropping AMC and three sister channels has been good for Dish's bott ...
- Dish Network CEO: Dropping AMC Was Good Move
Around the Net In Media, Phyllis Fine - Thursday, August 9, 2012
If you're a Dish subscriber, get used to a Don Draper-less existen ...
- VHI Adds Social Elements To 'Pop Up Video'
Around the Net In Media, Phyllis Fine - Thursday, August 9, 2012
In the second season of the reboot of its iconic "Pop ...
- TNT Closes 'Closer,' Opens Window On 'Crimes'
Around the Net In Media, Phyllis Fine - Thursday, August 9, 2012
TNT's retooling of the hit Krya Sedgwick detective show "The Closer" in ...
- Will Nielsen's Cross-Platform Model Lead To Set-Top-Box TV Ad Targeting?
Data and Targeting Insider, Laurie Sullivan - Thursday, August 9, 2012
The advertising industry hasn't quite managed to target TV ads per househol ...
- Olympics Bring Out Our Own Brand Of Weird 'Jingoism'
Mad Blog, - Wednesday, August 8, 2012
"I am unable to watch the Olympics due to the blustering jingoi ...
- Liberty Media Spins Off Starz
MediaDailyNews, David Goetzl - Wednesday, August 8, 2012
The Chris Albrecht-led Starz business will become a stand-alone publicly traded compa ...
- News Corp: Broadcast TV Dips, But Cable Returns Solid Results
MediaDailyNews, Wayne Friedman - Wednesday, August 8, 2012
For its fiscal fourth quarter ending in June 2012, News Corp. sa ...
- Nielsen, Digital Generation Integrate Metrics Into TV, Video Buys
MediaDailyNews, David Goetzl - Wednesday, August 8, 2012
Digital Generation, which offers a campaign management platform, has an arrangement wi ...
- NBC Releases Free 'Grimm' eBook
MediaDailyNews, Fern Siegel - Wednesday, August 8, 2012
NBC Publishing and NBC Entertainment are now offering "Grimm: The Essential Guide ...
- Did Disney Nix Oscar Cross-Network Promotion?
TV Watch, Wayne Friedman - Thursday, August 9, 2012
Don't give an inch -- even if it might mean bigger laugh ...
- Univision Intros Multiscreen Interactive Tools for Marketers
VidBlog, Daisy Whitney - Thursday, August 9, 2012
Most online video ads start with a TV spot. That's the reali ...
- New Fall TV Shows Not Getting Affluents' Attention
Engage:Affluent, Scott Marden - Wednesday, August 8, 2012
Each year, our research looks to uncover television's most anticipated programs amo ...