- TV Stations On Mobile: Is It Too Late?
TV Watch, Wayne Friedman - Tuesday, September 27, 2011
For years TV stations have salivated over the prospect of mobile devic ...
- Nike Tagline Should Lag in Race for Madison Avenue Greatness
TVBlog, David Goetzl - Tuesday, September 27, 2011
Nike's "Just Do It" has been widely lauded as a transcendent taglin ...
- Where's The Beef? Why, It's Right Here, Wendy's Says
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 26, 2011
The question first heard in a 1984 commercial starring a bellowing Cla ...
- Netflix Lures Dreamworks From HBO
Around the Net In Media, Phyllis Fine - Monday, September 26, 2011
Dreamworks Animation's films -- which include the likes of "Shrek" -- wi ...
- Amazon Lands Fox Broadcasting
Around the Net In Online Marketing, Gavin O'Malley - Monday, September 26, 2011
In other big streaming deals, Amazon this weekend announced a partnership wi ...
- Frequency
MediaDailyNews, Joe Mandese - Monday, September 26, 2011
Let's begin with a quote made famous by Dan Rather. And late ...
- FX Steers 'Jersey City' To Promote Audi A6
MediaDailyNews, Wayne Friedman - Friday, September 23, 2011
Looking like pieces of a regular full-length TV series, carmaker Audi a ...
- 'NFL Sunday Ticket' Free Now To Jump-Start Buys In '12
MediaDailyNews, David Goetzl - Friday, September 23, 2011
DirecTV CEO Michael White said last week that a promotion giving n ...
- Dish, Blockbuster Positioned As The New Netflix
MediaDailyNews, Wayne Friedman - Friday, September 23, 2011
Dish Network has offered an answer to the new Netflix: Blockbuster Mov ...
- Fox Trumpets Thursday Numbers, But 'Big Bang' Best
MediaDailyNews, Wayne Friedman - Friday, September 23, 2011
While Fox got no improvement from its highly touted "X-Factor" on i ...
- Internet, Mobile Compete With TV As Key Local News Sources
Online Media Daily, Mark Walsh - Monday, September 26, 2011
With a growing variety of ways to get local news, where ...
- The Pie Shrinks, But TV Hangs On Strong
TV Board, Mark Lieberman - Monday, September 26, 2011
Another week, another market downturn. Economic news continues to bring the do ...
- Making Time And Spending Money On Home Entertainment Priorities
TV Watch, Wayne Friedman - Monday, September 26, 2011
Fox Home Entertainment came out with "Star Wars: The Complete Saga" ...
- Fox Affiliates Have Bittersweet Week
TVBlog, David Goetzl - Monday, September 26, 2011
The collapsing Boston Red Sox and suddenly struggling Rick Perry may ha ...
- Gas Station TV To Expand Nationally
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Gas Station TV (GSTV), the nation's largest away-from-home television network at fu ...
- Blockbuster Hopes To Poach Netflix Customers
Around the Net In Media, Phyllis Fine - Friday, September 23, 2011
Missteps by Netflix have opened the door to competitors to grab ang ...
- Good News: Ratings Of All Three Networks' A.M. News Shows Up For First Time In Years
Around the Net In Media, Phyllis Fine - Friday, September 23, 2011
It's been a good morning for the three major a.m. news show ...
- Time Warner Cable Touts Service In TV Spot
Marketing Daily, Aaron Baar - Thursday, September 22, 2011
Time Warner Cable is looking to inject a little luxury into t ...
- Nielsen Plummets, Rentrak Soars On News Of Ratings Glitch, Cuban Investment
MediaDailyNews, Joe Mandese - Friday, September 23, 2011
The TV ratings gods both gaveth and tooketh away Thursday as t ...
- How Marketers Can Combat TV Fragmentation
MediaDailyNews, Brian Wieser - Thursday, September 22, 2011
Large advertisers rely on television because it best satisfies reach and frequen ...
- Viacom Ad Growth Will Dip To Single Digits
MediaDailyNews, David Goetzl - Thursday, September 22, 2011
Viacom ad growth is projected to come in below expectations in t ...
- New Dominion To Distribute Halogen TV Shows
MediaDailyNews, - Thursday, September 22, 2011
New Dominion Pictures has entered into an exclusive agreement with TV netwo ...
- Reality TV Grabs Most Viewers, Sports Nabs 20%
MediaDailyNews, Wayne Friedman - Thursday, September 22, 2011
Over the past five years, sports programming has climbed sharply among U. ...
- 'X Factor' Strikes Chord Below Agency Forecast
MediaDailyNews, Wayne Friedman - Thursday, September 22, 2011
Perhaps the most highly touted show of the fall season, Fox's ...
- Fox On, Fox Off: 'New Girl' And 'The X Factor' Open To Surprising Results
TV Board, Ed Martin - Friday, September 23, 2011
The most interesting television news of Premiere Week 2011 is the comparati ...
- Entertaining Returns: Not Losing My Religion Over It
TV Watch, Wayne Friedman - Friday, September 23, 2011
R.E.M. is breaking up the act, according to a press announcement. ...
- Rentrak CEO Pitches Stable, Reliable Data In Ad Effort
TVBlog, David Goetzl - Friday, September 23, 2011
With word breaking Thursday about Nielsen's hiccups with a particular data se ...
- BA Launches Biggest Ad Push In Years
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 22, 2011
British Airways has launched its biggest brand advertising campaign in more th ...
- Bravo Show Gets Turtle Mascot With Its Own Facebook Game
Around the Net In Media, Phyllis Fine - Thursday, September 22, 2011
Bravo's one of our guilty pleasures, but even we have to adm ...
- Xerox: 'We're More Than A Copier Company'
Marketing Daily, Aaron Baar - Wednesday, September 21, 2011
In the second year of its efforts to convince the world th ...