- Current TV Looks To Olbermann For Buzz In Sleepy Summer Season
TV Watch, Wayne Friedman - Thursday, June 16, 2011
Television always looks for the out-of-nowhere hits in the sometimes-sleepy summer perio ...
- Burger King Launches Whopper of a Network
TVBlog, David Goetzl - Thursday, June 16, 2011
Next time, DirecTV gets in a nasty fight with a network ov ...
- CBS News/National Journal Team For Multi-Platform Election 2012 Coverage
Around the Net In Media, Phyllis Fine - Wednesday, June 15, 2011
CBS News has partnered with National Journal, the magazine/Web site that focus ...
- Comcast To Test Remote Cloud-Based Video Recording
Around the Net In Media, Phyllis Fine - Wednesday, June 15, 2011
And speaking of TiVo and DVRs -- as we were in anoth ...
- NBC's Greenblatt: Looking To Revive 'Innovative' Programming
Around the Net In Media, Phyllis Fine - Wednesday, June 15, 2011
In what Hollywood Reporter claims is Robert Greenblatt's first in-depth interview sin ...
- Effectiveness Is Not Aligned With Engagement
Marketing Daily, Aaron Baar - Tuesday, June 14, 2011
Marketers looking to buy programming based on "audience engagement" may want ...
- Heavy Streaming Video Viewers Watch Less TV, Nielsen Says
MediaDailyNews, Wayne Friedman - Tuesday, June 14, 2011
The Nielsen Company now says streaming of Internet video may come ...
- McGraw-Hill Puts Broadcast Biz Up For Sale
MediaDailyNews, Wayne Friedman - Tuesday, June 14, 2011
Looking to focus on its core brands -- which include financial servic ...
- Nets Gain Time-Shifted Viewers, CBS Leads
MediaDailyNews, Wayne Friedman - Tuesday, June 14, 2011
CBS, the strongest TV network in terms of overall viewers, said ...
- NFL Podcast Tackles TV
MediaDailyNews, David Goetzl - Tuesday, June 14, 2011
Programmers from ESPN to NBC News offer full episodes of shows ...
- Media Insights Q&A With GutCheck's Matt Warta
TV Board, Charlene Weisler - Wednesday, June 15, 2011
Matt Warta entered the media research field via an unusual route ...
- Actors' Salaries Vs. Viewer Value: Finding The Right Formula
TV Watch, Wayne Friedman - Wednesday, June 15, 2011
Low salaries for well-known actors? How should the average TV viewer fe ...
- Possibility of J. Lo Leaving 'Idol' Trouble For Fox
TVBlog, David Goetzl - Wednesday, June 15, 2011
From a pure business perspective, Jennifer Lopez has it going on no ...
- Survey: Sure, We'll Ditch Cable...Make an Offer!
VidBlog, Steve Smith - Wednesday, June 15, 2011
The Internet TV habit has grabbed hold of Americans in just ...
- Panera Launches First Big TV Push
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 14, 2011
The new Panera TV campaign, airing in 30 markets, has the casu ...
- USA Show Tweets Alternative Plotline
Around the Net In Media, Phyllis Fine - Tuesday, June 14, 2011
The USA Network show "Covert Affairs" will feature a Budapest plotline th ...
- Game On: Netflix Vs. Cable
Around the Net In Media, Phyllis Fine - Tuesday, June 14, 2011
Though Netflix seems to deny it, "Cable and Netflix are competing f ...
- Lexus Debuts New Effort With Tech Focus
Marketing Daily, Karl Greenberg - Monday, June 13, 2011
The first spot in the campaign features glass beakers stacked up ...
- Turner Discloses Tens Of Thousands Of Online Viewers Being Added To Its TV Ratings
MediaDailyNews, Joe Mandese - Tuesday, June 14, 2011
Turner Broadcasting's cable TV networks are reaping tens of thousands of increment ...
- Cartoon Network Utilizes Rentrak's Expanded Kids' Measurement Service
MediaDailyNews, Wayne Friedman - Monday, June 13, 2011
Rentrak is expanding its on-demand measuring service to include kids' programming, wi ...
- Set-Top Think Tank Wants To Improve Connected TV Experience
MediaDailyNews, David Goetzl - Monday, June 13, 2011
The Collaborative Alliance Set-Top-Box Think Tank is studying the consumer usage ...
- KSL Won't Air NBC's 'Playboy Club'
MediaDailyNews, David Goetzl - Monday, June 13, 2011
The NBC station in Salt Lake City, owned by an arm ...
- Tribune Unveils New Metadata TV Viewing Guides
MediaDailyNews, Erik Sass - Monday, June 13, 2011
Tribune Media Services is now offering two new packages of metadata f ...
- Avail-TVN Begins Multi-Screen Video Trials
Online Media Daily, - Monday, June 13, 2011
Digital media services company Avail-TVN says its multi-screen video service, called AnyVie ...
- Coppertone Launches 'Sesame Street' Apparel
Raw, Karl Greenberg - Monday, June 13, 2011
Coppertone is launching a promotion with Sesame Workshop, including a licensing progr ...
- Certitude
TV Board, Bob DeSena - Tuesday, June 14, 2011
As you read this, the disposition of one more squirming, sobbing, lyi ...
- Negative Publicity: Enough For All TV Shows And Movies To Share
TV Watch, Wayne Friedman - Tuesday, June 14, 2011
A couple of years ago, a TV network marketing executive lamented ...
- It's a Good Time to Know EBIF and MPEG-2
TVBlog, David Goetzl - Tuesday, June 14, 2011
Those lists that cite careers with the greatest growth opportunities might ne ...
- Hulu's Summer Streaming: Two U.K. Imports, One U.S. Show
Around the Net In Media, Phyllis Fine - Monday, June 13, 2011
Hulu aims to avoid summer viewership doldrums by obtaining exclusive U.S. righ ...
- When The Talent Screws Up, HERE's How To Apologize: Tiny Fey On Tracy Morgan
Around the Net In Media, Phyllis Fine - Monday, June 13, 2011
If you ever have to make (or write, or promote) a corpora ...