- Predictions For Future Google Performance And Monetization Strategies
Performance Marketing Insider, Laurie Sullivan - Friday, January 19, 2024
What will Google look like in 2050? SEO experts at content performan ...
- Hair-Care Brand Taps Roblox To Enter The Amikaverse
Marketing Daily, Colin Kirkland - Wednesday, January 17, 2024
"The Amikaverse" is intended to teach players about the brand as th ...
- Future Of VR Headsets? Please - There Are Big AI Issues To Consider
TV Watch, Wayne Friedman - Thursday, January 18, 2024
Apple is doing all it can with its Vision Pro headsets, maki ...
- Are You Ready For The Readyverse?
Media 3.0, Colin Kirkland - Friday, January 5, 2024
Readyverse Studios intends to build a "destination for fans to explore the ...
- Meta Horizon Worlds Continues VR Concert Series with BLACKPINK
MediaDailyNews, Colin Kirkland - Tuesday, December 26, 2023
South Korean girl group BLACKPINK will be performing in Horizon Worlds ...
- Hollywood Eyes Young Audiences With 'Elf' Roblox Launch
MediaDailyNews, Colin Kirkland - Monday, December 18, 2023
Roblox users can take a journey through Santa's Workshop, donning elf ha ...
- Meta Taps Jack Harlow For VR Concert, Documentary In Horizon Worlds
MediaDailyNews, Colin Kirkland - Monday, December 18, 2023
To spotlight its VR gaming platform Horizon Worlds, Meta will host ...
- Metaverse Marketing: Virtual Games Deliver For Brands, Consumers in 2023
Marketing Daily, Colin Kirkland - Thursday, December 14, 2023
Gamefam was responsible for some of the top-rated games and events ...
- Virtual 'Coins' Make TikTok First Non-Game Mobile App To Hit $10B In Consumer Spending
MediaDailyNews, Colin Kirkland - Monday, December 11, 2023
TikTok is the first mobile app not focused on gaming to ama ...
- Cher To Promote New Holiday Album In The Metaverse
Marketing Daily, Colin Kirkland - Friday, December 8, 2023
Cher will take a virtual form in Harmony Hills, Warner Music's brand ...
- Olivia Rodrigo Invites Fans To Shop In Her Branded Roblox House Party
Marketing Daily, Colin Kirkland - Thursday, December 7, 2023
Fans can dance, chat and shop Rodrigo's real-life looks via the p ...
- Snap Launches Its First Virtual Make-Up Product With e.l.f. Cosmetics
MediaDailyNews, Colin Kirkland - Wednesday, December 6, 2023
Snapchatters can claim a free digital version of e.l.f. Cosmetics' O Fa ...
- DirecTV, Cox Offer AR Version Of Andy Cohen Show
MediaDailyNews, Karlene Lukovitz - Tuesday, December 5, 2023
Augmented reality amplifies engagement and adds value for advertisers and distributors, sa ...
- WhatsApp Announces Exclusive Partnership With Mercedes-Benz's Formula 1 Team
MediaDailyNews, Colin Kirkland - Friday, November 17, 2023
WhatsApp will become Mercedes-AMG F1's go-to messaging app "to collaborate, champion o ...
- E.l.f. Brings 'Social Entrepreneurship' To Roblox Via New Gamified Experience
MediaDailyNews, Colin Kirkland - Sunday, November 12, 2023
E.l.f. has launched its first Roblox experience with an open-world game th ...
- Marriott's Loyalty Program Launches Virtual City In Fortnite
MediaDailyNews, Colin Kirkland - Wednesday, October 25, 2023
Marriott Bonvoy is launching its own virtual city experience on Fortnite ...
- Duolingo To Launch Mobile Music Lessons
MediaDailyNews, Colin Kirkland - Wednesday, October 11, 2023
The course material is taught to users through "hundreds of bite-sized lesson ...
- Watchdog Issues Guidance For Metaverse Ads To Children
MediaDailyNews, Wendy Davis - Tuesday, October 3, 2023
"The risk of manipulating children into unwittingly viewing ads or making unintend ...
- TikTok Offers Marketers New AI 'Creative Assistant' Tool
MediaDailyNews, Colin Kirkland - Friday, September 29, 2023
TikTok has launched an AI-powered virtual assistant designed to help brands a ...
- Roblox Comes To PlayStation, Plus Meta Quest, Xbox Updates
MediaDailyNews, Colin Kirkland - Friday, September 8, 2023
Roblox announced at its Developers Conference Friday that it will finally ...
- Meta Reportedly Partnering With LG On Future Quest Pro Headset
MediaDailyNews, Colin Kirkland - Tuesday, September 5, 2023
Meta may be partnering with LG Electronics to build and deliver futu ...
- Meta Finally Tests Legs For Horizon Worlds Avatars
MediaDailyNews, Colin Kirkland - Wednesday, August 30, 2023
What may be the longest-running joke about Mark Zuckerberg's metaverse vision ...
- Meta Brings 'Horizon Worlds' To Mobile, Web Via Closed Beta Test
MediaDailyNews, Colin Kirkland - Monday, August 28, 2023
Meta shared a teaser of the forthcoming experience and invited people ...
- Walmart, POCLab Celebrate 50th Anniversary Of Hip-Hop With New Virtual World
MediaDailyNews, Colin Kirkland - Monday, August 28, 2023
The immersive experience is designed to educate players about hip-hop's influence ...
- Paris Hilton Invites Her Fans To 'Sliv Together' In New Roblox Fan World
Digital News Daily, Colin Kirkland - Monday, August 14, 2023
Taken from her personal catchphrase, Paris Hilton has launched "Slivingland," an immersi ...
- L'Occitane Invites Shoppers To Provence With New Virtual Store
Digital News Daily, Colin Kirkland - Thursday, July 6, 2023
L'Occitane wants to transport consumers to Provence in a new virtual experien ...
- Klarna And Stellar To Develop eCommerce Tool That Bridges Physical, Digital Shopping
Digital News Daily, Colin Kirkland - Monday, July 3, 2023
AI-powered payments platform Klarna and retail experience agency Stellar Global will devel ...
- Meta Launches 'Quest+' VR Subscription Service
Digital News Daily, Colin Kirkland - Monday, June 26, 2023
Meta has announced its 'Meta Quest+' VR subscription service, offering Quest use ...
- Being There
MediaDailyNews, Joe Mandese - Wednesday, June 21, 2023
CANNES -- "Cannes is back!," Jon Bond proclaimed in an Instagram po ...
- Meta Lowers VR Age Restrictions For Quest Accounts, Leaves Child Safety To Parents
Digital News Daily, Colin Kirkland - Monday, June 19, 2023
Meta has decided to lower its age restrictions for Meta Quest account ...