- X Signs 'Free Speech' Content Deals With Don Lemon, Tulsi Gabbard, Jim Rome
MediaDailyNews, Colin Kirkland - Tuesday, January 9, 2024
X has announced content deals with former CNN news host Don Lemo ...
- X Talks Brand Safety, Expands IAS Partnership For Vertical Video Ad Placement
MediaDailyNews, Colin Kirkland - Tuesday, January 9, 2024
Starting in February, X will expand access to its inventory pilot wi ...
- X Allows Marketers To Target Premium Subs With New Ad Option
MediaDailyNews, Colin Kirkland - Monday, January 8, 2024
X is offering advertisers a new ad option that involves targeting premi ...
- Google 'Bard Advanced' Found In The Wild
MediaDailyNews, Laurie Sullivan - Friday, January 5, 2024
Google seems to be testing a "Bard Advanced" upgraded version made availab ...
- X Cuts Price Of Verified Organizations Basic Tier, Courts Small Businesses
MediaDailyNews, Colin Kirkland - Wednesday, January 3, 2024
X is now prioritizing small businesses in an effort to make ...
- X Stock Value Down 71% Since Musk's Takeover
MediaDailyNews, Colin Kirkland - Tuesday, January 2, 2024
Fidelity originally marked down the company's valuation in October. Media buyers' reallocat ...
- IPOs And M&As Predicted To Make A Comeback In 2024
MediaDailyNews, Laurie Sullivan - Friday, December 29, 2023
About 148 companies completed an IPO in 2023 - the worst ye ...
- California Judge Denies X's Attempt To Bypass State's Content-Moderation Law
MediaDailyNews, Colin Kirkland - Friday, December 29, 2023
A federal judge has struck down X's attempt to bypass a social-med ...
- LinkedIn Ad Prices Surge As Brands Reallocate Spending From X
MediaDailyNews, Colin Kirkland - Thursday, December 28, 2023
Prices of LinkedIn ads -- which are sold by auction and s ...
- Middle East Search Insiders Speak Out
Performance Marketing Insider, Laurie Sullivan - Friday, December 29, 2023
A group of search and technology experts in the Middle East launch ...
- Verified Accounts, 'Community Notes' Perpetuate Misinformation On X, Study Finds
MediaDailyNews, Colin Kirkland - Thursday, December 21, 2023
New research shows the new verification system is proliferating misinformation on t ...
- X Undergoes Another Global Outage
MediaDailyNews, Colin Kirkland - Thursday, December 21, 2023
Thursday morning, X experienced a global outage for over an hour a ...
- X Amps Up Focus On Live Streaming With Tool For Content Creators
MediaDailyNews, Colin Kirkland - Tuesday, December 19, 2023
To amp up live streaming on X, it has announced a n ...
- X Attempts To Win Back Advertisers With 'Q5' Opportunities
MediaDailyNews, Colin Kirkland - Friday, December 8, 2023
X is promoting new ad opportunities in the elusive "Q5" from mid-Decemb ...
- Threads To Launch In The EU
MediaDailyNews, Colin Kirkland - Friday, December 1, 2023
Threads is making moves to expand across the EU, and should beco ...
- Will Other Media Sellers Tell Clients To 'F-' Off?
TV Watch, Wayne Friedman - Monday, December 4, 2023
After Elon Musk told major brand advertisers to "go f-" themselves, wh ...
- Musk Says Advertisers Trying To 'Blackmail' Him, Tells Them To 'Go F-Yourself'
MediaDailyNews, Wayne Friedman - Thursday, November 30, 2023
Musk offered blunt remarks to advertisers pulling media schedules off X/Twitter, ...
- Mayor Of Paris Anne Hidalgo Quits X, Calls Platform A Democracy Killer
MediaDailyNews, Colin Kirkland - Monday, November 27, 2023
Paris mayor Anne Hidalgo calls X a "tool for destroying our democracie ...
- Paris Hilton Suspends Ad Campaign On X
MediaDailyNews, Colin Kirkland - Wednesday, November 22, 2023
Paris Hilton's 11:11 Media is following other major advertisers, suspending an ...
- Musk's X Sues Media Matters, Alleges It Manipulated Algorithms
MediaDailyNews, Laurie Sullivan - Tuesday, November 21, 2023
The lawsuit claims that the watchdog Media Matters for America manipulated t ...
- Musk, Anti-Semitism And Wearing A Muzzle
MediaDailyNews, Ed DeNicola - Tuesday, November 21, 2023
If Musk can muzzle it, and X can improve brand safety, C ...
- Nearly 300 Brands Have Slashed Advertising On X/Twitter
MediaDailyNews, Wayne Friedman - Wednesday, November 22, 2023
Of nearly 261 companies that spent over $1 million advertising on X/Twitt ...
- Disney, Apple, Lionsgate Pull Ads From X After Elon Musk's Remarks
MediaDailyNews, Wayne Friedman - Friday, November 17, 2023
Major media, entertainment and other marketers have pulled advertising from X/Twitter ...
- And That's The Way It Wasn't: Why Social Media Is No Place To Get Your News
Red, White & Blog, Joe Mandese - Friday, November 17, 2023
"What is happening at TikTok is it is creating the biggest antisemit ...
- X's New Paid Tiers Will Repel Multicultural Creators: Q&A With Navarrow Wright
MediaDailyNews, Colin Kirkland - Monday, November 13, 2023
Navarrow Wright - former Meta and BET exec, now CTO/COO at Mirr ...
- X Amplifies 'Detrans' Campaign In 'Timeline Takeover'
MediaDailyNews, Colin Kirkland - Friday, November 3, 2023
It appears that Elon Musk's new Twitter, now X, is comfortable prioritizi ...
- Study Finds Most X Users Don't Know Blue Verification Marks Are Paid For
Marketing Politics Weekly, Joe Mandese - Thursday, November 2, 2023
The findings correlate with a NewsGuard analysis of the first week ...
- X Sees Massive Decline In Users, Advertisers Under Musk's Ownership
MediaDailyNews, Colin Kirkland - Friday, October 27, 2023
X's app downloads fell about 38% across the globe over the la ...
- X Officially Launches New Subscription Tiers
MediaDailyNews, Colin Kirkland - Friday, October 27, 2023
After weeks of teasing new subscription tiers, X finally launched a n ...
- X Bows Audio-Video Calls, But Will Advertisers (Or Users) Care?
MediaDailyNews, Karlene Lukovitz - Friday, October 27, 2023
The feature might attract more mainstream users and content, but Facebook Messenger ...