- Mediasense Promotes Tomlinson To CEO
MAD, Steve McClellan - Wednesday, July 8, 2026
He succeeds Jamie Posnanski, who the company said has returned to t ...
- Walmart's Price Cuts Get A Presidential Assist
Marketing Daily, Sarah Mahoney - Tuesday, July 7, 2026
Trump claims credit for the retailer's summer rollbacks -- a reversal fr ...
- X Launches Video Editing Hub For Original Creator Content
MediaDailyNews, Colin Kirkland - Tuesday, July 7, 2026
X is furthering its efforts to encourage and proliferate more original creator-ma ...
- New Jersey Bans Sale Of Precise Location Data
MediaDailyNews, Wendy Davis - Tuesday, July 7, 2026
A new privacy law in New Jersey prohibits operators of websites a ...
- MRC Issues 'Interim' Guidance On AI In Media Measurement
MediaDailyNews, Joe Mandese - Wednesday, July 8, 2026
The interim guidance outlines nine principles and existing standards and guidelines impact ...
- Will Ace Hardwire RedVest Into An AI Retail Media Network?
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 8, 2026
Ace Hardware advertisers can now manage and run retail RedVest Media campaig ...
- AI Is Coming For CPG Marketing, But First It Has To Escape The Pilot Program
Research Intelligencer, Rob Williams - Wednesday, July 8, 2026
AI-generated innovation, consumer engagement and brand-building applications tend to involve fuzzier outcom ...
- Bath & Body Works Bets On Hilary Duff, Ulta To Reverse Its Slide
Retail Insider, Sarah Mahoney - Wednesday, July 8, 2026
Facing falling sales, the retailer is pairing a splashy celebrity campaign wi ...
- Co-Viewing Pricing Boost? NFL Wants A Big Piece
TV Watch, Wayne Friedman - Wednesday, July 8, 2026
Sports TV/streaming content is likely to see a major benefit from co-viewin ...
- Esports World Cup Kicks Off 'Greatness' With $75M Prize Pool
MAD, Fern Siegel - Monday, July 6, 2026
Various agencies created the spot, which runs in the U.S. and abr ...
- Yard NYC Showcases Penn Medicine's Illustrious History
MAD, Fern Siegel - Monday, July 6, 2026
The "First Then, First Now" campaign notes 275 years of achievements. ...
- Reddit Infiltrated By Stealth AI In Brand Citation Race
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
By deploying advanced AI tools, Reddit reduced user exposure to spam ...
- Microsoft Cuts Thousands Of Jobs, Xbox 'Resets'
MediaDailyNews, Colin Kirkland - Monday, July 6, 2026
Microsoft is cutting 4,800 jobs - impacting 20% of the staff ...
- Criteo Attracts Takeover Bids From Equity, Investment Firms
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
Criteo has been building its ad business and partner network for year ...
- ChatGPT Keeps Rolling Out Major Ad, Targeting Updates
MediaDailyNews, Laurie Sullivan - Tuesday, July 7, 2026
Ad features and updates built on AI enhance targeting, bidding, and ...
- Stagwell Discovers Where Agent Performance Comes From
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 7, 2026
Stagwell has integrated Microsoft Copilot, which is powered by Model Context Protoco ...
- There's Something Happening Here
Planning & Buying Insider, Bill Daddi - Tuesday, July 7, 2026
Engagement with digital media is not providing the expected emotional benefit. G ...
- From Anti-Aging To Pro-Aging: Marketers Discover Their Next Trillion-Dollar Audience
Research Intelligencer, Rob Williams - Tuesday, July 7, 2026
For decades, brands sold wrinkle cream. Now they can sell a lifestyl ...
- England World Cup Victory Scores Record 23.1M U.S. Viewers
Television News Daily, Wayne Friedman - Tuesday, July 7, 2026
Telemundo had 9.4 million viewers with Peacock at 13.0 million, according ...
- World Cup Loss To Belgium Scores 42M U.S. Viewers
Television News Daily, Wayne Friedman - Tuesday, July 7, 2026
Fox, FS1, and digital services posted 30 million average viewers - wi ...
- End Game? Gaming 'Set-Top-Box' Business
TV Watch, Wayne Friedman - Tuesday, July 7, 2026
Direct, digital-access internet TV systems have made set-top boxes irrelevant, as ...
- Comcast's Soon-To-Be-Spun-Off Sky Buying U.K.'s ITV Operations
MediaDailyNews, Joe Mandese - Monday, July 6, 2026
Less than a week after announcing plans to spin off NBCU a ...
- AI Fast-Tracks Open Web's Collapse
Performance Marketing Insider, Laurie Sullivan - Monday, July 6, 2026
For every hour spent online searching for information, only 15 minutes ...
- Home Ownership Is Back, And Mom's Basement Is Losing Market Share
Research Intelligencer, Rob Williams - Monday, July 6, 2026
The American Dream is being rediscovered as more people say it's bett ...
- Comcast Gives Up Old-School Media Model: Fox-Roku Steps In
TV Watch, Wayne Friedman - Monday, July 6, 2026
Roku has seen rapid growth in viewing and ad revenue, but i ...
- America@250: The Media Manifest
Marketing Politics Weekly, Joe Mandese - Saturday, July 4, 2026
Apologies for getting dark on what should be an uplifting celebration ...
- Pinterest Helps Advertisers Track Their Overseas Campaigns
Around the Net In Media, Ray Schultz - Thursday, July 2, 2026
Pinterest is offering a feature that will help advertisers better understand how their ad campaigns are doing in various countrie ...
- Heart & Soul Marketing Inserts Bar-S Hot Dogs Into History
MAD, Fern Siegel - Thursday, July 2, 2026
The brand uses parody as a promotional tool. ...
- Ogilvy, Audi 'Driven' To Promote Performance Excellence
MAD, Fern Siegel - Thursday, July 2, 2026
The 30-second spot complements the Summer of Audi sales. ...
- Nielsen Audio Updating Methods, Puts Diary Accreditation On Hiatus
MediaDailyNews, Joe Mandese - Thursday, July 2, 2026
Nielsen this week informed clients it has put its MRC accreditation f ...