- YouTube Tests Multiplayer 'Playables' Games
MediaDailyNews, Colin Kirkland - Tuesday, December 10, 2024
YouTube has made multiplayer games available within its "Playables" gaming platform, highlighti ...
- Tech Group Presses To Block Calif. Restrictions On Social Media Feeds
MediaDailyNews, Wendy Davis - Tuesday, December 10, 2024
The tech industry group NetChoice is pressing a federal judge to blo ...
- AWS, Google Use AI For A New Spin On Searchable Video Content
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 3, 2024
Twelve Labs, a GAI startup working with AWS, developed technology that mak ...
- Amazon Said To Announce GAI Video Search Analytics
MediaDailyNews, Laurie Sullivan - Thursday, November 28, 2024
Amazon's web services division reportedly is developing a generative AI video sear ...
- Google Makes Gifting A Game Show, Teaches Users To Talk Gemini
MediaDailyNews, Laurie Sullivan - Tuesday, November 26, 2024
Google launched a series of ad campaigns this week. One showcases Goog ...
- Trump, X In Talks To Resolve 2021 Twitter Account Ban
MediaDailyNews, Wendy Davis - Friday, November 22, 2024
President-elect Donald Trump and X Corp, now owned by Trump ally El ...
- YouTube Liaison Opens Up About The Algorithm
Performance Marketing Insider, Laurie Sullivan - Monday, November 18, 2024
How the algorithm works has been a secret at Google, but n ...
- YouTube Helps Brands Better Leverage Creator Content On Shorts
MediaDailyNews, Colin Kirkland - Wednesday, November 13, 2024
YouTube is rolling out a suite of new ad features to he ...
- Advertisers, Creators Raise Performance Across YouTube, Reddit
Performance Marketing Insider, Laurie Sullivan - Thursday, November 14, 2024
An open mind and trust drive consumer spending, according to the stud ...
- Google Urges Court To Reject RFK Jr. Appeal Over Anti-Vax Videos
MediaDailyNews, Wendy Davis - Monday, November 11, 2024
Google on Friday asked a federal appellate court to reject Robert ...
- YouTube Invites Shorts Creators To Request Brand Partnerships In-App
MediaDailyNews, Colin Kirkland - Thursday, November 7, 2024
To help Shorts creators partner with brands, YouTube is launching a n ...
- Nearly Half Of Podcast Listeners Have Learned About New Brands, Products
MediaDailyNews, Laurie Sullivan - Thursday, November 7, 2024
Podcasts have become popular ad and marketing tools for brands to promo ...
- Google Q3 Ad Spend Rose 11%, Led By Gains In Search, YouTube
MediaDailyNews, Laurie Sullivan - Tuesday, October 29, 2024
For the first time ever, YouTube's ad and subscription revenue combined surpass ...
- GroupM Exceeds 2024-25 Women's Sports Ad-Spending Goal By More Than 15%
MediaDailyNews, Joe Mandese - Tuesday, October 29, 2024
More than 20 client brands have expanded their spending in women's spor ...
- 'Big 6' Content Spending Rises 9% To $126B
Television News Daily, Wayne Friedman - Tuesday, October 29, 2024
For 2024, the total represents 51% of all global content entertainment spen ...
- Missouri AG Probes Google Over Alleged Censorship
MediaDailyNews, Wendy Davis - Friday, October 25, 2024
"I am launching an investigation into Google for censoring conservative speech duri ...
- Amazon Ads Spend Growth Continues As Google, Others Slow
MediaDailyNews, Laurie Sullivan - Wednesday, October 23, 2024
Digital advertising growth continues to slow across many platforms with the excepti ...
- YouTube Preps Voters With News, Info, Live Streams
MediaDailyNews, Colin Kirkland - Tuesday, October 22, 2024
Looking to establish itself as a "reliable" source for news and informatio ...
- Amazon Launches Its First YouTube Original Branded Content Series
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 22, 2024
Students have a wish list to fulfill. Amazon's new branded series exclusive ...
- Disney Leads Top Media Distributor Index For September, Driven By NFL, NCAA
Television News Daily, Wayne Friedman - Tuesday, October 22, 2024
In September, Disney was up 17% from August to a leading 11. ...
- YouTube Citations In Google AI Overviews Surge
Performance Marketing Insider, Laurie Sullivan - Thursday, October 17, 2024
YouTube AI-related citations have surpassed growth expectations, giving businesses another channel ...
- YouTube Brings AI Audio Generator To U.S. Creators
MediaDailyNews, Colin Kirkland - Tuesday, October 15, 2024
Dream Track is an experiment in YouTube Shorts designed to help deep ...
- NFL Helps YouTube TV See Active User Gains In September
Television News Daily, Wayne Friedman - Tuesday, October 15, 2024
YouTube TV averaged 2.07 million global daily active users in September, ...
- Should Virtual Pay TV Services Pursue Adding Streamers More Aggressively?
TV Watch, Wayne Friedman - Wednesday, October 9, 2024
The NFL drives virtual pay TV subscriber growth because NBC, CBS, A ...
- Digital Ad Spend Grew 8.9% In Third Quarter, Piper Sandler Says
Research Intelligencer, Robert Williams - Monday, October 7, 2024
TikTok saw the strongest growth in ad spend, with about 27% v ...
- YouTube Tackles Misinformation, Expands Brand Suitability Reporting
MediaDailyNews, Colin Kirkland - Thursday, September 26, 2024
YouTube has expanded its partnership with Zefr, which will begin reporting ...
- YouTube Brings Ads To The Pause Screen
MediaDailyNews, Colin Kirkland - Thursday, September 19, 2024
Google has decided to show YouTube users ads when they pause video ...
- Netflix's Sarandos: Streamers Should Be More Transparent With Viewing Data
TV Watch, Wayne Friedman - Friday, September 20, 2024
Is there a "number" out there that talent, agents and press c ...
- YouTube's Creator Content Looking More Like TV, Around 'Episodes,' Seasons'
TV Watch, Wayne Friedman - Thursday, September 19, 2024
YouTube says creators will be able to organize their videos around "episode ...
- Google To Identify AI-Generated Images In Search And Ads
MediaDailyNews, Laurie Sullivan - Wednesday, September 18, 2024
Google plans to make changes to its search engine and ad produc ...