Maybe Jason Malamud has been watching the NBA playoffs. Commenting Wednesday about the genesis of the friends-here, foes-there program that has Verizon working with competitors on ad sales, he turned … Read the whole story
Chrysler's Ram Truck division has rolled out a new version of the pickup called the Outdoorsman, designed for people who hunt, fish, camp and … Read the whole story
"Box office blockbuster" has been a trusty phrase for more than a half-century, but it's going the way of bricks-and-mortar Blockbusters as a true … Read the whole story
TV station groups are starting to see lower financial results -- partly due to off-year periods with no Olympics or major elections. Dallas-based Belo … Read the whole story
TV operations at McGraw-Hill continued to benefit from automotive advertising and more informercial business during the first quarter, drawing $20 million in the period. … Read the whole story
Keith Olbermann, set to serve as the anchor -- in more ways than one -- in Current TV's strategy to grow visibility, will make … Read the whole story
Paving the way for more online activity, 99.4 million U.S. households will be online by the end of 2016 -- of which 97.9 million … Read the whole story
Station group Young Broadcasting, which emerged from bankruptcy last year, has tapped board member Tony Cassara as CEO. The company also announced that Vincent … Read the whole story
Via a print, television and digital marketing campaign, the Duluth, Minn.-based hospital system (formed in late 2010) uses the work of three accomplished photojournalists … Read the whole story
The recovery in consumer magazines is proving to be somewhat uneven, as Meredith Corp., a leading women's interest publisher and broadcast TV station owner, … Read the whole story
Edge Shave Gel is hitting the airwaves for the first time in at least three years with a new TV spot via AOR JWT. … Read the whole story
The TV networks named by consumers as their most favorite may not be the ones they actually watch, according to TV measurement companies. Beta … Read the whole story
TV Guide Network will launch two shows looking to capitalize on the seemingly endless celebrity fascination. Based on the Web site "Gossip Cop," an … Read the whole story
As networks search for ways to build engagement through Facebook, Turner's truTV has a novel tactic: a bonus episode. After receiving a major uptick … Read the whole story
NBC's aggressively marketed new singing competition series "The Voice" hit a big note -- the best-rated premiere of a new show this season. Read the whole story
More executives departures at the CW: Its senior marketing executive Rick Haskins is leaving. Haskins came to the network in January 2006, just at … Read the whole story
Sometimes we think we know something about a subject only to discover, as William Goldman once said about Hollywood, "nobody knows anything." Such may … Read the whole story
NBC has enough problems. Now, with the potential presidential candidacy of Donald Trump, the future of one of the network's decently rated shows, "Celebrity … Read the whole story
Little surprise here: In the future, entertainment promotion -- from all participants -- won't be an option. Today, we find tweeting somewhat of a … Read the whole story
In last week's column I wrote about the television industry's continued search for supplements to -- and ultimately, replacements for -- the dead weight … Read the whole story
These jobs aren't forever, Katie Couric told David Letterman recently. Being the main anchor of a big TV news broadcast used to be akin … Read the whole story
Almost 30 years ago, on July 29, 1981, 750 million people worldwide tuned in to watch Prince Charles and Lady Diana tie the knot … Read the whole story