Roku founder Anthony Wood isn't exactly moving into the gaming arena with modest intentions. Speaking to USA Today, Wood said that giants Nintendo, Sony and Microsoft are losing juice, while … Read the whole story
In midday trading, CBS Corp.'s stock price sharply rose almost 3% to $27.71 -- after remarks from Les Moonves, its president and CEO, that … Read the whole story
The target audience for the brand is extremely well-defined: empty nesters age 45 to 54 with household incomes of $100,000-plus. "These are people whose … Read the whole story
Fox has closed its upfront sales process, saying it achieved "significant growth" in both volume and pricing, but the network did not offer specific … Read the whole story
A renewed carriage agreement with Time Warner Cable will help TV Guide Network reach 80% penetration with a full-screen picture by the end of … Read the whole story
The late-night talk wars really hasn't been about Letterman, Leno or O'Brien in 2011 -- think Jon Stewart and Stephen Colbert. For the month … Read the whole story
BlackArrow, the tech company facilitating ads in video-on-demand programming, says it has a product allowing for dynamic insertion of mid-roll ads. That has the … Read the whole story
If basic cable programmers are in fear of losing young customers due to soaring cable subscription prices, premium-priced pay television programmers could be at … Read the whole story
This year's NBA Finals may not have two storied franchises competing, but the first game between the Miami Heat and Dallas Mavericks showed strong … Read the whole story
Roku, which allows users to connect the Internet to TVs, is bringing the 'Angry Birds' phenomenon to TV. The company will allow users to … Read the whole story
This week we offer the specific terms and definitions for ad coding and tagging. As you will see, there are varying opinions of which … Read the whole story
This year's TV upfront has its usual theme. The first network to do deals -- once again, Fox, as has been the case for … Read the whole story
What will be the future of TV advertising in this ever-fragmenting media environment? An attempt was made to shed some light on this subject … Read the whole story
PBS is just coming to the realization -- perhaps obvious to others -- that viewers move on quickly after TV shows have ended. PBS … Read the whole story