It must be good to be a lawyer for Comcast. The company has sued DirecTV charging the satellite operator with engaging in false advertising and the case has about as … Read the whole story
The campaign says the muscular SUV is back and not afraid to kick ass. The campaign, which also takes aim at Ford's Explorer SUV, … Read the whole story
Audi has signed on to be the official automotive partner of the Academy of Television Arts & Sciences, taking the mantle from Nissan Motors' … Read the whole story
Time Warner CEO Jeff Bewkes said TNT and TBS posted double-digit price increases in the second quarter. It was the third time in four … Read the whole story
CBS and Nielsen surveyed six key TV groups, providing more info on who they are and how consumers watch TV. Two shows can have … Read the whole story
TV station group owner Belo Corp. hit a bump in the road in its second-quarter results -- all due to lower automotive advertising revenues. … Read the whole story
CBS entertainment president Nina Tassler says the new "Two and a Half Men" star Ashton Kutcher will play an Internet billionaire, while Ted Danson … Read the whole story
More cold water was splashed Thursday on the potential for any mass -- even mild -- consumer adoption of 3D TV anytime soon. Discovery … Read the whole story
The campaign -- which includes regional cable television, national magazine print ads, in-store promotion/sampling, online ads and a Web site and Facebook and Twitter … Read the whole story
PepsiCo is among the companies employing consumer mobile app tagging on TV (and other media formats) to significantly expand reach/ROI. It enables a more … Read the whole story
The Ion network, which primarily has aired syndicated episodes of CBS shows, will debut two acquired dramas from NBC Universal's USA network Aug. 21. … Read the whole story
CIMM is taking a pro-active role in advancing new media nomenclature and processes with both its Lexicon (terms and definitions associated with Set-Top Box … Read the whole story
Protesting NBC's "The Playboy Club"? That only makes me want to see it more. The trouble is, it might not be as titillating as … Read the whole story
The age of the app is upon us, and it is creeping to the TV set. Even as we wait for Google TV and … Read the whole story
Many of my agency colleagues, already knee-deep in planning for 2012, have asked for advice on how to think about online video. What's interesting … Read the whole story
For the past four years, the onset of summer has meant a new season of "Mad Men." But even though there will be no … Read the whole story
The FCC doesn't like those glaringly bad public battles between cable networks and broadcast networks over rates, which force more than a few channels … Read the whole story