Television News Daily
Monday, December 12, 2011
  • Mobile Behavior Could Finesse Search Strategy

    Mobile queries on tablets could support a cross-channel search and TV campaign strategy. Brands must consider why consumers make purchases through apps or Web … Read the whole story

  • Local TV Revenues Help Explain NBA's Out-Of-The-Blue Decisions

    Imagine when that New Orleans-area car dealership initially heard of the trade that would send big NBA star Chris Paul from the New Orleans … Read the whole story