How quixotic is this? A cable executive wants Republicans and Democrats, who can't agree on whether the grass is green, to take the lead in forging an extraordinary compromise in ... Read the whole story
Nielsen's overhaul of its local measurement service with set-top-box data and a new code reader will begin rolling out late this year in the ... Read the whole story
Nationwide Insurance is launching an integrated national marketing campaign July 27 featuring the voice of actress Julia Roberts. While past Nationwide Insurance campaigns have ... Read the whole story
The Academy of Televison Arts & Sciences nominated five TV commercials for an Emmy. Included in the mix is Wieden + Kennedy's high-profile and ... Read the whole story
A slew of Hearst-owned stations were restored in Time Warner Cable homes late Thursday, bringing an end to a standoff that began July 10. ... Read the whole story
TVB, the trade group that looks to encourage advertising at local stations, has tapped Madison Avenue veteran Stacey Lynn Schulman to serve as its ... Read the whole story
While desired apps for new smart TV come from the most popular online destinations, such as Netflix, YouTube and Facebook, many consumers are still ... Read the whole story
A new Wall Street report suggests Netflix will lower its forecast of adding 7 million, but is positive on its second-quarter results, due next ... Read the whole story
TNT said the final episodes of "The Closer" will have Lincoln and Hershey as top-line sponsors as the series, which has transformed TNT, gets ... Read the whole story
A television commercial in the campaign depicts the wonder and potential a tablet can open up for children. A boy walks down a country ... Read the whole story
Out to Launch reported on July 18 that TBWA/Chiat/Day Los Angeles created a TV campaign for Nissan promoting the redesigned Altima. Check out the ... Read the whole story
Which one is the bigger television story this week: the announcement of the nominees for the 64th Annual Primetime Emmy Awards, or the latest ... Read the whole story
The TV upfront business came in more or less as predicted, with modest price increases for national players. Now comes the usual next mystery: ... Read the whole story
No wonder television networks are wringing their hands over their social TV strategies. With the news from Pew this week that nearly half of ... Read the whole story