Cable operators have a love-hate relationship with Netflix. The online streaming hub can bring more cord-cutting, but offer revenue opportunities with broadband services. On Monday, Netflix may have added some … Read the whole story
DG Inc. will bring together all its companies under one unified brand today. Each of the eight brands, supported by nearly 40 Web sites, … Read the whole story
Zero TV homes now account for 5% of all TV homes -- around 5 million in 2013 -- and Nielsen says these homes have … Read the whole story
Brand USA, the tourism marketing body for the USA, will launch its international travel and tourism campaign in Germany this fall. The campaign -- … Read the whole story
For the first time in a decade, Just Born is using TV to advertise its Peeps, those fluorescent-yellow marshmallow critters that are a staple … Read the whole story
WAT-AAH!, a functional water brand for kids created by a New York City mom to make drinking water "cool" to kids and teens, is … Read the whole story
In a new effort, the company touts its network, hosting and cloud capabilities as a way of offering peace of mind to businesses of … Read the whole story
In addition to a season-long, on-air brand integration with the show, there will be digital activations that include sponsored challenges for the show's contestants … Read the whole story
New York magazine's Vulture is now the site of a March Madness-type contest, the Sitcom Smackdown, which aims to name the best sitcom of … Read the whole story
The "lean-back" medium may not be so laid back. Finding TV content in the digital age now takes effort. The next question is, will … Read the whole story