Just when critics and other industry observers think they understand television, a puzzle like the one Showtime's "Homeland" is at the center of comes along and forces them to re-evaluate … Read the whole story
Comcast's NBCUniversal had modest financial gains for its third quarter, with overall revenue decreasing 14.2% to $5.9 billion. Taking out the London Olympics' $1.2 … Read the whole story
Mass Relevance and Klout have formed a partnership allowing broadcast networks to integrate tweets into television shows, and publishers on Web landing pages supporting … Read the whole story
If there’s one theme in advertising lately, it’s zombies. And I’m not complaining one bit. The latest ad promotes The Hoosier Lottery and its … Read the whole story
The first ad, in 60- and 30-second versions, acts like a '70s-style TV-series episode introduction, with Blake Griffin and Jack McBrayer zip lining, chasing, … Read the whole story
It wasn't that long ago that USA Network's "White Collar" characters could be seen pitching viewers the Ford Focus -- both with in-show product … Read the whole story
At first it seems obvious. The real benefit of the second screen will be seen in the historic codependency between television and eating. The … Read the whole story
Nielsen recently announced their latest product, Twitter TV Ratings, as a way of measuring television success and viral-ness. Why? Because where and when people … Read the whole story