TVBlog
Yesterday's TV Blog was all about the nominations for this year's Television Critics Association Awards. Today's column is about the nominations for this year's Critics' Choice Television Awards, which will … Read the whole story
Republican-centric marketing firm Targeted Victory has struck a deal with Rentrak to match TV viewing data with voter viewing information through Targeted's "Audience Exchange," … Read the whole story
A majority of "cord-cutters" are clearly happier -- largely due to less expensive TV alternatives versus traditional pay TV providers. A new study from … Read the whole story
In the new TV ad, a stranded musician who is found wandering the desert is shown plunging backward into water after grabbing a cold … Read the whole story
Some of broadcast TV's now perennial summer reality shows got off to some ho-hum starts on Memorial Day. NBC's "American Ninja Warrior" started off … Read the whole story
As part of a broader expansion strategy, the multiplatform video specialists at Vubiquity have acquired UK-based FilmFlex Movies. With FilmFlex, Vubiquity is getting an … Read the whole story
Twitter has struck a deal with "Billboard" magazine to serve up real-time stats on the top trending music. The online magazine teamed up with … Read the whole story
Fiat's new Godzilla ad has started running on TV screens nationwide. But thousands of those screens aren't in front of a sofa. They are … Read the whole story
"It's time for us to take advantage of the marketplace. We need to claim our place [of leadership] in the imaging category," Michelle Fernandez, … Read the whole story
The campaign strategy for Seattle Cancer Care Alliance borrows from current motivational psychology thinking on habit change which suggests that when asked to change … Read the whole story
- COMMENTARY
For this "mid-season ending," I doff my beret, fedora, space helmet, and Pucci-like head scarf to Matt Weiner. Plus, I blink my false eyelashes … Read the whole story
- COMMENTARY
This month I attended the IAB's joint digital video and mobile committees meeting, where the agenda was mobile video. This is an important topic … Read the whole story
- COMMENTARY
The increasing number of devices users are accessing the Web through has shaken up the retargeting game. The path to conversion is now split … Read the whole story
- COMMENTARY
When a panel of the 9th Circuit Court of Appeals sided with actress Cindy Lee Garcia and ordered Google to remove the clip "Innocence … Read the whole story
