TVBlog
Local television stations in places like Roanoke, Va. are such integral parts of their communities that residents there are mourning the deaths of Alison Parker and Adam Ward as if … Read the whole story
The contenders for top viewing continue to score strong results in TV network ad revenue this summer -- with ABC leading the pack. From … Read the whole story
The company's top forecaster -- Adam Smith -- provided some headline numbers for 2015 ad spending from a forthcoming new report during a conference … Read the whole story
The ad began airing in the U.S. on Aug. 24. It will continue to run through year-end in early-morning and late-night slots on local … Read the whole story
WPP CEO Martin Sorrell told analysts Wednesday that he would welcome Rentrak and comScore joining forces to develop better measurement and verification of online … Read the whole story
StickyAds.tv, a supply-side platform (SSP) for video advertising, on Thursday added "programmatic direct" sales capabilities to its platform. Publishers can use StickyAds' new product … Read the whole story
As part of the agreement, WPP units will enter into the first "beta partnership" with Pound, a BuzzFeed offering that analyzes how content shares … Read the whole story
- COMMENTARY
The ceasefire between Donald Trump and Fox News came to an abrupt end earlier this week when the favorite presidential candidate of the "comb-over … Read the whole story
- COMMENTARY
Results can be cruel when it comes to disclosing -- or not -- future storylines of TV shows. We speak of spoiler TV program … Read the whole story
- COMMENTARY
Something rather profound happened at NBC this summer, and advertisers would do well to pay attention. The network made broadcast TV history in May … Read the whole story
