It's rare for a star entertainer to be top-billed on two prime-time TV shows on different networks at the same time -- but Jennifer Lopez is about to achieve it. Read the whole story
Strong TV and digital advertising rocketed November's U.S. advertising revenues 23% higher versus the same month a year ago. Much of the national TV … Read the whole story
Cable networks, on average, posted an 8% decline in prime-time 18-49 viewers to 18.0 million and a 9% loss in total day 18-49 viewership … Read the whole story
CNN's second Republican debate pulled in 18 million viewers -- a bit lower than its first Republican debate -- but slightly higher advertising revenue … Read the whole story
Longtime media agency senior executive Brad Adgate, who had been SVP of corporate research director for Horizon Media, has taken a position as senior … Read the whole story
Apple tracked a 822% increase in digital engagement to secure a spot on the leaderboard. Engagement surrounding their most recent YouTube video "Apple TV … Read the whole story
A study from GfK says 53% have used TVEverywhere, but apparently not very often, and without knowing that's what they were doing. Read the whole story
According to a new Forbes Insights/Simulmedia survey, the landscape of television advertising is a mature format that is shifting in the face of new … Read the whole story
At the final GOP debate, we heard various statements about our current security and immigration. attempting to illustrate Whether eventual Republican primary voters care … Read the whole story
To win the White House in 2016, a candidate must build a likable and credible personal brand, demonstrate policy vision and generate millions in … Read the whole story