How do you turn glamourpuss Jennifer Lopez into a credible New York City police detective? You tease out her hair, put her in street clothes and minimize her makeup. The … Read the whole story
Netflix CEO Reed Hastings says the subscription over-the-top TV service will triple the number of countries where it will be available -- adding 130 … Read the whole story
Broadcast deals slowed down in the fourth quarter -- and for 2015 as a whole. Television station deals were at $326 million, according to … Read the whole story
LAS VEGAS -- Streaming content continues to grow, as nearly 60% of respondents from a global survey found that people frequently stream content in … Read the whole story
Nielsen says 156 million adult consumers engaged in social networking on a smartphone alone for an average week in the third quarter of 2015 … Read the whole story
John Martin, chairman/CEO of Turner Broadcasting, isn't worried about migrating consumers to digital platforms. Martin said for some consumers, traditional pay TV packages may … Read the whole story
TubeMogul is building up its sales, client services and engineering leadership with new executives. Read the whole story
The king of free media has announced that his campaign will spend upwards of $2 million a week on TV ads, the first of … Read the whole story
Nine years ago, while walking the floor of the gigantic Consumer Electronics Show in Las Vegas, I was immediately struck by how many TV … Read the whole story
Even if you can't identify any "super" viewership at TV shows these days, networks will continue to offer messaging about their potential power -- … Read the whole story
According to a recent a recent Nielsen global survey, our spare time is precious; how we unwind says a lot about what we value. Read the whole story
This new data has nothing much to do with page views or quarter hours. It is simpler than that, reporting just how many adults … Read the whole story
Say what you want about Bernie Sanders, the man's got millennials hyped about voting. And if there's one thing that advertisers love, it's millennials. … Read the whole story