TVBlog
On Presidents Day, it is traditional to remember the great presidents born in February. But in this presidential-primary season, it seems appropriate to turn our attention to the would-be presidents … Read the whole story
Subscription streaming services such as Netflix, Hulu and Amazon take up nearly two-thirds of all online viewing, according to a new report. Read the whole story
KFC became the first brand Friday to make the YouTube AdBlitz Top 5 without airing an advertisement during the Super Bowl national TV broadcast, … Read the whole story
"It's no secret that in-room hotel TV programming is boring," says Noah Brodsky, senior vice president of worldwide loyalty and engagement at Wyndham Hotel … Read the whole story
The video will run as the brand's first-ever television commercial during the Olympic Marathon Trials this weekend on NBC. The full version will also … Read the whole story
- COMMENTARY
Start wondering what, if anything, a downtrending stock market -- and an iffy U.S. economy -- will do to this year's upfront marketplace. Network … Read the whole story
- COMMENTARY
Impressions and rating points are good indicators of how many people saw your TV ad, but how does it influence individual consumer behavior? Consumers … Read the whole story
- COMMENTARY
A whole new world of cable set-tops, and a new set of Nielsen measurements, is leading to a technology that can be a personal … Read the whole story
COMMENTARYAhead of the Grammy Awards Monday night, iQuanti analyzed the nominees in this year's top categories to see who ranked the highest based on … Read the whole story
- COMMENTARY
A recent Strata survey canvassed various political ad agencies on their business preferences for the 2016 presidential race. Buttressing spot TV's staying-power, 78% of … Read the whole story
