Whether he relishes being placed in this position or not, host Chris Rock will be expected -- if not obligated -- to wisecrack wickedly on the state of race relations … Read the whole story
TV networks have now witnessed their first double-digit percentage declines since Nielsen moved to NPX, its expanded viewer sample panel. NPX is controversial because … Read the whole story
Scripps has seen steady advertising revenue gains overall since the fourth quarter of 2014. For all its networks, the fourth quarter of 2015 was … Read the whole story
Viacom has seen an overall decline in audience levels for many of its U.S. networks over the last several years, but a slight uptick … Read the whole story
"The 2016 election is going to be crucial for the population we serve," Ron Estrada, vice president of corporate relations and community empowerment, tells … Read the whole story
Full-year 2015 revenue virtually doubled that of 2014 -- $248.5 million versus $125.3 million. The ad tech company also recorded an increase in RTB … Read the whole story
That's according to marketing technology firm Amobee, which measured the movie-related content that people are viewing, reading, sharing, and interacting with online between Jan. … Read the whole story
Regardless of your point of view on these metrics, the bigger question is whether viewership is all that really matters when it comes to … Read the whole story
The Oscars awards show is a perfect example of a bigger trend in video advertising and consumption in today's converged world. Many major TV … Read the whole story
Look at TV metrics, and everything points to sports TV programming maintaining its high ranking among national TV advertisers. Still, will that change in … Read the whole story
A new report from USC's Annenberg School says movies, TV -- and online streamers -- all lack minorities and women behind the scenes. Read the whole story