TVBlog
The only surprise in Fox's decision to move Carlson's show is how quickly the slot was filled, against some expectations that it would be anchored by a woman. Read the whole story
For its networks, including TBS and TNT, Turner Ignite Sports will look to match TV advertisers on a deeper level with its big sports … Read the whole story
Moving forward with its forthcoming digital live TV pay service, Hulu has signed up a key player -- CBS Corp., which includes the CBS … Read the whole story
Two agency holding companies -- Dentsu and WPP Group -- were the most active in mergers/acquisitions among media/communications/technology companies in 2016. Both companies made … Read the whole story
A watchdog has called foul on Frontier Communications over ads for its Internet service. Frontier advertised that consumers could stream video and "never worry" … Read the whole story
According to a report by Amobee, 38% of all CES 2017 digital content engagement between December 3, 2016 and January 3, 2017 mentions Samsung … Read the whole story
Coke's video notes that the "140 happy calories" in 12 ounces can be spent on "extra happy activities" such as 25 minutes of dog … Read the whole story
The Jolly Green Giant, freshly made over by Deutsch and B&G Foods, made his debut in new ads this week after a several-year hiatus. … Read the whole story
- COMMENTARY
Generations are ordinarily thought of in 18-year increments. Baby Boomers, for example, were born between 1946 and 1964, and generally have similar media habits. … Read the whole story
- COMMENTARY
Growing TV commercialization has been a problem for some time. Now with on-demand programming, something else is changing: a traditional TV schedule. Read the whole story
COMMENTARYWell known vendors, including Comcast and Vimeo, are all finding ways to be so, so helpful. Read the whole story
GE prides itself on its disruptive, experimental culture -- and that goes as much for its marketing and advertising as for its corporate strategy. … Read the whole story
