Television News Daily
Tuesday, April 18, 2017
  • Internet-Connected TV Grabs 10% Of Day Viewing

    Internet-connected TV viewing -- through devices such as Roku, Apple TV, and Google Chromecast -- is now at 10% share of all total day … Read the whole story

  • Regional Sports Networks Gain Favor Among TV Marketers

    Across 29 regional sports networks, Barclays Research notes there have been six new advertisers with advertising deals worth more than $1 million. Read the whole story

  • Why Connected TV Is Gaining A Stronger Foothold In Media Plans

    TV is dead. We hear this at a regular clip these days. This sort of speculation is apparent across the industry, with conversations driven … Read the whole story

  • How The 4% Digital Factor Impacts The Upfront

    Jefferies' media analyst John Janedis predicts the upfront will be "weaker than a year ago" because the 4% digital factor from last year won't … Read the whole story

  • How OTT Services Will Change Search Advertising, Marketing

    Sean Galligan, Yahoo's VP and industry lead for technology, media and telecom -- who will soon work for Verizon when the telecom company closes … Read the whole story

  • World Record For VR Binge Viewing: 50 Hours

    Two New Yorkers watched virtual reality videos for 50 hours straight. They're not sick, in case you wondered. Read the whole story

  • Storytelling And Research: Fumbling Around In The Dark

    I think it's fair to say that consumers have embraced the new "stories" platforms to express themselves to their friends, family members or hundreds … Read the whole story