Television News Daily
Monday, September 11, 2017
  • TV Network Consortium Adds Members, Makes Gains In Advanced Audience Targeting

    The Advanced Target Standards Group now has 12 TV network owners and is providing media agency representation via the Coalition for Innovative Media Measurement's … Read the whole story

  • Obit: Don Ohlmeyer, Famed Broadcaster, Pioneered Dedicated Agency Model, Dead At 72

    Don Ohlmeyer, a pioneering television producer and founder of one of the first dedicated media agencies for a major brand, died Sunday. He was … Read the whole story

  • Zenith Ad Forecast Downgraded Again

    The agency cited pockets of macroeconomic troubles worldwide. Despite some uncertainties in the U.S., that market seems to be holding its own. Read the whole story

  • Broadcast-Only TV Homes Add Younger Viewers

    Over the last five years, broadcast-only TV homes have risen 41% to 15.8 million homes, according to Nielsen-commissioned research. The median age of broadcast-only … Read the whole story

  • Facebook, Twitter Political Ads Should Mimic TV Rules

    The new state of social media carries specific problems, such as how you can buy advertising. In particular, reports suggest a Russian "troll farm" … Read the whole story