Television News Daily
Monday, December 18, 2017
  • Disney, Partner Marketing Lifts 'Last Jedi' To Box-Office Records

    "Jedi" posted an eye-popping $220 million in U.S. box office receipts -- the second-highest haul ever for a U.S. film on an opening weekend. Read the whole story

  • Telaria To Sell Olympics-Related Streaming Video Packages

    With premium TV-video inventory still in high demand, video ad-tech company Telaria -- formerly Tremor Media -- will offer exclusive streaming of the Winter ... Read the whole story

  • Amazon, Google Appear Poised To Resolve Streaming Video Fight

    For nearly two years, Amazon, the online retailer that operates the Amazon Prime Video service, and Google, the search giant that owns YouTube -- ... Read the whole story

  • NBA Celebrates The Season With New Spot

    The spot's holiday-themed graphics and game footage are set to a classic version of "Jingle Bells" and play up the league's five games on ... Read the whole story

  • Hyundai Plans Super Bowl Effort

    The automaker is working on a multidimensional campaign that will communicate its "Better Drives Us" philosophy and introduce consumers to the newest vehicles in ... Read the whole story

  • Who Pays The Price For The Loss Of Net Neutrality?

    Big digital video companies, among others, are concerned about the change -- in particular its impact on traditional media/ communication owners now in the ... Read the whole story

  • Pharma TV Ads Should Die A Quick Death

    Unlike consumer goods branding, healthcare branding is not a celebration of self. People don't engage with healthcare brands to shape their identity. "Look, I ... Read the whole story