Whether you watched the Kavanaugh coverage religiously or sporadically, TV amplified everything, making it all seem angrier. Read the whole story
The first week of the new TV season shows overall total day broadcast viewership among 18-49 viewers down 8% versus a year ago, when … Read the whole story
Viewers of ad-supported OTT services (i.e. YouTube, Crackle, Roku Channel) do not typically watch linear TV. Over half are cord-cutters or cord-shavers, per IAB. Read the whole story
The Digital Studios Group will create and produce content for the websites of all Discovery properties, including foodnetwork.com and tlc.com, social media platforms and … Read the whole story
The new online numbers suggest that younger, or at least more digitally adept viewers, may be turning away from TV and toward streaming. Read the whole story
Interest rate and inflation fears hit media stocks -- and the entire stock market -- hard in early Wednesday trading. The Dow Jones Industrials … Read the whole story
The company has sought to make deals to bolster its abilities in brand safety, while expanding its reach in fraud-free environments. Read the whole story
The company is planning to make a big push beyond video advertising. It will start branding itself as "The Global Media Platform." Read the whole story
Lincoln was number one on the list, spending nearly $14.3 million on its "Waze World" commercial for the 2019 MKC. Read the whole story
The recent Supreme Court hearings for Brett Kavanaugh not only sparked greater in-home TV viewing for news, but a surge in out-of-home viewing as … Read the whole story
Simmons says five of the top 10 most-trusted news sources are newspapers. Broadcast networks did a bit better generally: ABC News (55.9%, 2nd place); … Read the whole story
If you want a campaign to resonate longer, include a character or two. Simple! Read the whole story