Bradley Whitford delivers the standout comedy performance of the new fall season in "Perfect Harmony" on NBC. Read the whole story
Brad Wilson will be executive vp, performance marketing for Disney+ and ESPN+, working with each streaming service's brand and content marketing groups. He will … Read the whole story
Local OTT platforms will climb to $857 million this year vs. $598 million in 2018, BIA Advisory Services says. Local OTT ad revenues are … Read the whole story
Comscore witnessed another stock decline after it was disclosed that the Securities and Exchange Commission charged former CEO Serge Matta in a fraudulent scheme … Read the whole story
Sorrell believes that the pricing guarantees and promises made to land the global media account will be difficult, if not impossible, to achieve. Read the whole story
Telaria's solution spans CTV/OTT, mobile, and desktop. Read the whole story
Meanwhile, the Big Four broadcasters' suit seeking to shut down the free OTT service is underway. Read the whole story
Price and other media consolidation regulatory issues aside, this is one scenario analysts have big-time fantasies about. Read the whole story
The landscape of broadcast and digital is shifting to a customizable subscription-oriented model, and advertising will likely evolve in the same way. Read the whole story